RH consciously designs its retail spaces to evoke certain effects that will impact the potential buyers. This practice is called_ O A. a dyadic encounter O B. an interactive style O C. atmospherics O D. showrooming O E. theming

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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RH consciously designs its retail spaces to evoke certain effects that will impact the potential buyers. This
practice is called
O A. a dyadic encounter
O B. an interactive style
O C. atmospherics
O D. showrooming
O E. theming
Transcribed Image Text:RH consciously designs its retail spaces to evoke certain effects that will impact the potential buyers. This practice is called O A. a dyadic encounter O B. an interactive style O C. atmospherics O D. showrooming O E. theming
Decision Point: How to Use Additional Salespeople
Now that you've made a decision about the best service to offer a person with a pressure
cooker time perspective, the director decides the stores need to hire additional salespeople
to assist customers as they shop.
Which of the following options is the best way to use additional salespeople?
Select an option from the choices below and click Submit.
1117
Have salespeople assist customers in finding products quickly and easily within the store.
YA
Hire salespeople with a culinary background so they can hold cooking demonstrations
showing how unique and interesting ingredients can be combined to create different eating
experiences.
Have salespeople recommend products to fit the needs of the individual customer in order to
reduce their perceived risk.
Transcribed Image Text:Decision Point: How to Use Additional Salespeople Now that you've made a decision about the best service to offer a person with a pressure cooker time perspective, the director decides the stores need to hire additional salespeople to assist customers as they shop. Which of the following options is the best way to use additional salespeople? Select an option from the choices below and click Submit. 1117 Have salespeople assist customers in finding products quickly and easily within the store. YA Hire salespeople with a culinary background so they can hold cooking demonstrations showing how unique and interesting ingredients can be combined to create different eating experiences. Have salespeople recommend products to fit the needs of the individual customer in order to reduce their perceived risk.
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