Suppose that a company has experienced two years of declining ROI. Give an example to show how data analysis from two different perspectives of the Balanced Scorecard could be used to diagnose why the ROI is declining.

Cornerstones of Cost Management (Cornerstones Series)
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Author:Don R. Hansen, Maryanne M. Mowen
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Chapter15: Lean Accounting And Productivity Measurement
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Suppose that a company has experienced two years of declining ROI. Give an example to show how data analysis from two different perspectives of the Balanced Scorecard could be used to diagnose why the ROI is declining. 

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