that 10% eventually proceeds to make a purchase. Assume that a professional company offe
that 10% eventually proceeds to make a purchase. Assume that a professional company offe
Cornerstones of Cost Management (Cornerstones Series)
4th Edition
ISBN:9781305970663
Author:Don R. Hansen, Maryanne M. Mowen
Publisher:Don R. Hansen, Maryanne M. Mowen
Chapter3: Cost Behavior
Section: Chapter Questions
Problem 2CE: Corazon Manufacturing Company has a purchasing department staffed by five purchasing agents. Each...
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Question
Suppose that a sales force has found 20 qualified buyers and has begun the sales
process. The sales manager estimates that 10% eventually proceeds to make a purchase.
Assume that a professional company offers three services, priced at $2,000, $7,000 and
$20,000, respectively. Based on past results or the sales manager’s estimates, you project
that 60% of first-time buyers will choose the cheapest option, 30% will choose the middle
option and 10% will choose the most expensive option.
b. How many qualified buyers must be found in order for the company to generate $80,
000 in sales in a given period? Your final answer must be rounded to the nearest whole
number.
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