The product ice cycle You tell about the product life cycle for an entrepreneur in the process of developing a new product. Which of the following statement (s) do you say to the entrepreneur (which statement (s) are correct (a) statements): Select one or more options: The product life cycle is used as a segmentation variable to segment a market - The stages of the product life cycle can be a guide for companies in what an appropriate marketing strategy can be - The product life cycle looks exactly the same for all offers - You can see the product life cycle at different levels, such as product class or brand - The time it takes for different offers to go through the stages of the product life cycle varies
The product ice cycle You tell about the product life cycle for an entrepreneur in the process of developing a new product. Which of the following statement (s) do you say to the entrepreneur (which statement (s) are correct (a) statements): Select one or more options: The product life cycle is used as a segmentation variable to segment a market - The stages of the product life cycle can be a guide for companies in what an appropriate marketing strategy can be - The product life cycle looks exactly the same for all offers - You can see the product life cycle at different levels, such as product class or brand - The time it takes for different offers to go through the stages of the product life cycle varies
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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The product ice cycle
You tell about the product life cycle for an entrepreneur in the process of developing a new product. Which of the following statement (s) do you say to the entrepreneur (which statement (s) are correct (a) statements):
Select one or more options:
The product life cycle is used as a segmentation variable to segment a market
- The stages of the product life cycle can be a guide for companies in what an appropriate marketing strategy can be
- The product life cycle looks exactly the same for all offers
- You can see the product life cycle at different levels, such as product class or brand
- The time it takes for different offers to go through the stages of the product life cycle varies
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