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THIS IS FOR A MARKETING PRESENTATION
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- “If you build it, they will come.” (Source: https://articles.bplans.com/target-marketing/) That’s what the author believed when he was first starting out. He assumed that if he opened a business, customers would just show and no major marketing effort required. Other entrepreneurs take the complete opposite approach and treat marketing as if it’s the 1916 Battle of the Somme wherein they throw all of their resources in the general direction of their intended audience and hope something hits its mark. The “if you build it they will come” approach is pretty risky. Just because it worked in Field of Dreams doesn’t mean there’s any reason at all to think that your ideal customers, the ones who both need your product or service and will pay for it are just going to magically find you and start showing up in droves with their dollars. There is a greater chance that Kevin Costner will show up at your door in a baseball uniform later today. Target marketing is researching and understanding…Big or small companies across all industries or aspects are crowdsourcing product regarding innovation plans since tapping into a breadth of sources— both inside and outside the company—can produce unexpected and powerful new ideas. Do find two crowdsourcing campaign that a company, from anywhere across the world, has used within the past two years (current year: 2021). Were they successful? Elaborate each crowdsourcing campaign comprehensively. NOTE! I need a specific crowdsourcing campaign example and not define crowdsourcing! Not satisfied means downvote! so answer carefully and essentially!!!!!!!!!!!!!!!!!!!1. Is it true that the more loyal the firmâs profitable customers, the higher the firmâs customer equity? a. no b. yes c. maybe d. cannot tell accurately e. only if the value proposition is understood 2. Surveys show that in markets with few customers and high margins, sellers want to create ________ with key customers. a. basic relationships b. relationship marketing c. extreme partnerships d. full partnerships e. marketing myopia 3. Many organizations today realize that in addition to providing financial benefits to customers, they must also add ________ benefits. a. social b. emotional c. rational d. psychographic e. product-use 4. By supplying customers with special equipment or computer linkages that help them manage their orders, payroll, or inventory, a business marketer would be building customer relationships by adding ________. a. greater customer service b. partnership marketing c. structural ties d. value-added services e. none of the above…
- Do a search on "Best Websites" and "Worst Websites" or something similar Find two examples, one good and one bad, of web design and marketing targeted to a specific customer set. The best comparisons are when both companies are in the same business. Compare and contrast the two sites by describing the pros and cons of each website in a side by side table format. Tell us what you think is well done for your "good" site and what you would do differently to increase customer attraction to the "bad" site. Provide at least 1 reference from the text book and at least 2 other sources that support your analysis. Provide the URL for the sites you analyzed. Visit the sites analyzed by at least two other classmates and provide a discussion response to their analysis, either in support or disagreement of their analysis. Your response should enhance the discussion by contributing new thoughts.Marketing plan Product: Apple HomeLife o Use critical thinking and include the “why”. Explain why? For example, explain why the strength topic you are discussing is a strength or why the product benefit is beneficial. Do this throughout the plan. o Include marketing terms, tactics, tools, processes, etc; in summary use course content to explain and support your points. o Write in complete sentences; avoid lists (bulleted, number, etc) o Use headings and subheadings for all sections and subsections. o Do not include an introduction or conclusion. It is not needed. Follow this Outline: New product overview (brief/paragraph) Situation Analysis: Company SWOT analysis (not product) Segmentation, Target Market Segmentation Analysis Primary Target Market Description Marketing Objectives (Goals) Objectives Notes: Use “SMART” Goal setting technique. Address all 4 PsOne or two sentences per objective Positioning. Notes: Highlight a specific position to focus against your…Please solve the subparts A&B with the explaining and no reject please. This q&A not essai can u solve based on the text from image. This case about Marketing Management A. What are the pros, cons, and risks associated with Nike's core marketing strategy?B. If you are adidas, how do you compete with Nike?
- Lancer Motors is planning to start email marketing. As a car dealership, they utilize a sales process and pipeline to generate and close leads. Please prepare a strategy using details outlining what steps Lancer Motors should take for a successful email marketing campaign. Please include details on email list capture, who you are targeting, campaign email content, objectives, measuring success and overall implementation steps/adviceExplain the important benefits of Strategic Marketing Management. (Make 5 sentences only for every benefit) BENEFITS: a) A more thorough understanding of the market b) Helps in determining the strategic direction c) Has the potential for a large payoff?Questions are based on Case Study: Making Analytics Actionable at AllDrinksSoft:MyResults and MyAmplify1. What is your definition of Business Analytics? How does this compare to ADS’s definitionof BA mid-2015?2. What are the strengths and weaknesses of ADS’s approach to BA?3. How does BA impact Business Performance?4. What factors critical to the success of impacting business performance are evident in ADS?Which are missing?5. If you were Veronica Du Plessis, how would you prioritize the improvement ideas proposedfor the various applications in order to develop the Business Intelligence and Sales Enablementgroup’s project agenda for 2016? Identify and justify your relative ranking of the top threeproject priorities.6. Should Veronica prioritization be final? If yes, justify. If not, what process for amendingthem and adapting the implementation plan would you propose?
- Scenario: You work for Company XYZ and are assigned to work with the marketing team dedicated to a line of baby products. Write a 50-word description for a new product, an eco-friendly baby diaper. Create a name for this eco-friendly diaper. Be sure to mention the feature and details about the product, and how it differs from other leading diaper brands. Part two of the activity is to answer the following: (1) Who is the audience for business communication? (2) What is the audience’s general attitude toward the product? (3) What does the audience need to know?Market segmentationWrite a white paper on a company of your choice and discuss the market segmentation within that industry along with the target market for the company and the selection process for that target market. My company is starbucks. Required elements;No more than 1700 words,Include psychographic, demographic, geographic and behavioral characteristics for the selected company.A positioning statement for the company with careful consideration of their brand and strategy.Paper is consistent with APA guidelines. Extra Requirements:At least 1500 wordsMust be finished before July 16th 2013 6:00 pm (Eastern Time) Iam in Miami Florida.Note: I can provide you with the work i already have done (the company I chose is Starbucks)This may or may not help you.at least 1500 wordsAPA styleNo plagiarismMust be turn in before 6:00 pm.Must have cited references Here is what I have done so far. out this document (make sure the references are…Creative Homework/Shon Project Assume that a firm hires you as marketingmanager for a chain of retail bookstores. You believe that the firm shoulddevelop a CRM strategy. Outline the steps you would take in developing thatstrategy.