What is the difference between purchasing digitaladvertisements with a cost-per-impression structure versus a cost-per-click structure? is one better than the other?

Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter2: Introduction To Spreadsheet Modeling
Section: Chapter Questions
Problem 20P: Julie James is opening a lemonade stand. She believes the fixed cost per week of running the stand...
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What is the difference between purchasing digital
advertisements with a cost-per-impression structure versus a cost-per-click structure? is one better than the other?

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Customer orders are the customer's needs and preferences. They order the goods and services they are willing to take or required them. It is required to deliver the products that are required by them at that time.

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