What kind of competitive advantage does the company have? Marketing development advantage Organizational competitive advantage Niche competitive advantage Differentiation competitive advantage Cost competitive advantage

Q: Brand loyalty is regarded as an important indicator of success in the marketplace for nearly a…

A: Marketing research refers to a process of collecting, analyzing and interpreting consumer…

Q: Explain your understanding of the following concepts. Use own examples to support your answer.…

A: Since we only answer up to 3 sub-parts, we’ll answer the first 3. Please resubmit the question and…

Q: A consumer durables company wants to run a campaign for increasing the awareness about new launched…

A: Market Segmentation can be defined as the process or activity of dividing the entire customer market…

Q: Brand loyalty is regarded as an important indicator of success in the marketplace for nearly a…

A: The research process can be defined as the process of choosing a problem, gathering information,…

Q: Q2. Murad has been directed to study the forces close to a company that affect its ability to serve…

A: Murad has been asked to study the forces close to the company that affects its ability to serve its…

Q: You are the newly appointed Brand Executive of a body lotion at Unilever. The company is planning to…

A: Global competition pushes organizations always to seek methods to improve their products/services in…

Q: How culture can affect any new entrant? Why culture plays an important role in enhancing the product…

A: Culture refers to the belief, idea, value, attitude, knowledge, and etc of a group of people or a…

Q: Identify 2 ways a business would react to the falling sales of the chocolate bars

A: Business refers to an activity of trade where sale and purchase of either goods or services is done…

Q: Outline how a effective marketing organization could stimulate consumer problem recognition?

A: The consumer buying decision process is a process through which a customer passes while, before, and…

Q: Briefly explain how stimulus factors could be used in marketing PCs. Give 2 examples

A: Consumer behavior can be described as the behavior or habit of a consumer while making a purchase…

Q: To assess the position of a particular brand in the marketplace relative to the competition, a…

A: Disclaimer: Since you have asked multiple questions, as per company policy, we will solve the first…

Q: Why is it important for the company to know the lifetime value of their customers? Note: Be specific…

A: Marketers and managers put in a lot of time, effort, and money to follow their customers' journeys…

Q: Introduction of the self-checkout machines in the supermarket is the example of: Select one or more…

A: Innovation has become the most essential element in the present business environment. If an…

Q: (1) Have you ever had the urge to be “the first one onthe block” to buy a new product, try a new…

A: Note: Since you have asked multiple questions, as per company policy we will solve the first…

Q: Describe both of Lewin's theories—change model and force field analysis—and explain how they are…

A: The model contributing to the theory of change of management is known as the lewis force field…

Q: Does the MPS work with families of products or with individual items?

A: MPS is the master production schedule. It helps in estimating that when a material is to be use to…

Q: Women of different ages and segments take their Shampoos very seriously and will very carefully…

A: Marketing is an activity which the firm takes up to make customers. For this, marketing strategies…

Q: Company C provides job training programs for all of its employees. It offers a fast track to…

A: Company C provides job training programs for all of its employees. It offers a fast track to…

Q: A company makes a pair of shoes (a semi-durable) that can last for more than 10 years. Is this an…

A: Disclaimer: Since you have asked multiple question, so as per company policy, we will solve the…

Q: North

A: Talking about the third image then, it reflects the North American culture by the way of their…

Q: Understanding the marketplace and customer needs and wants: What are a few (at least 4) trends…

A: Since this is a multipart question and the questions which are to be answered are not mentioned, I…

Q: Give your own example of for the following Positioning Strategies. • Product Attributes • Usage…

A: The product taken here will be of noodles. The strategies will be framed according to it.

Q: A person's buying choices are influenced by four major psychological factors. Which of the following…

A: Consumer behavior is a branch of marketing that studies consumer actions and choices while…

Q: Dhofar University purchases computers for use in offices and classrooms. This is an example of…

A: Business buyer conduct is the plan and conduct appeared by organizations and representatives into…

Q: Please indicate which of the sampling techniques would you prefer and please state your reason.

A: Sampling is a technique used in statistical analysis in which a predetermined number of observations…

Q: Your company is looking to create the next uber - for dishwashers! People come in your home to wash…

A: 79.1% of the time

Q: support and oppose adding fees on food establishment that does not use “eco-friendly” packaging.

A: The eco-riendly packaging as it is called the movement of the green and it have various…

Q: Consider the brand personality concept you studied during the semester. If you were to apply the 5…

A: Brand personality signifies the relation of human traits or characteristics with a brand. It is…

Q: Suppose you are writing a business plan for an event plannning business what are the: Complimentary…

A: A business plan is a document or a protocol that details the nature of the business, its sales, its…

Q: How does a consumer recognize a need for a product? Are there a series of steps before a purchase is…

A: Every consumer has a need for a product and this need depends upon the personal preference of the…

Q: novation curve? What strategies that you will suggest to promote "Star Wars" movie to each of these…

A: Every company will try to create new products and services for growth purpose. They will use various…

Q: [LEGO] LEGO Group designers created MINDSTORMS®kits to appeal to middle school kids, among others.…

A: Lego created MINDSTORM kits to appeal to middle school kids, among others. When conducting research…

Q: Muda Medical Company is planning to launch its new medical product to the market. Discuss FIVE (5)…

A: Earlier the marketers used traditional marketing communication tools like paid advertising through…

Q: 14. Consider for a moment McDonald's fast-food restaurants and think about what their brand promise…

A: Brand Promise - It is a value or experience that customers expect from a brand. Customers expect the…

Q: Your team is about to lunch new innovative, product packed with nutrition, in the Caribbean Island…

A: A value proposition is a brief statement that explains why customers should pick your products or…

Q: Give [5] definitions of Favoritism at the place from your reading and findings

A: 1. Favoritism refers to giving preference to one person or thing over the another.  2. Unfair…

Q: Lifestyles, Personality and Motivations are some of the individual differences that impact a…

A: Lifestyles, Personality and Motivations are some of the individual differences that impact a…

Q: All of them solve. 1.Customer insights are an important outcome of marketing research. True or…

A: "Since you have asked multiple question, we will solve the first question for you. If you want any…

Q: Based on "Understanding Buyer Behavior'' and “Core concepts of marketing”  -Present a diagram of…

A: Marketing can be defined as a field of business studies which deals with hoe a company makes its…

Q: roduct: Toothpaste What is the purpose of the product in your life? Based on your primary research,…

A: The purpose of the toothpaste product in your life - Toothpaste is not a reliable glue. It could be…

Q: What would happen if product ideas are not discussed with customers? Are all ideas of the customer…

A: Any product created by a company is definitely needs to be accepted by the end consumer.

Q: A research project has the purpose of evaluating potential brand names for a new alcoholic lemonade.…

A: Qualitative research is a great tool in hands of the organizations, to use for the selection of a…

Q: Identify if there are any innovation barriers or enablers within Yahoo as a business by comparing it…

A: Innovation barriers are considered to be the barriers or obstacles which stops the company to be…

Q: easons why employees resist to be appraised by their manager. Provide example to strengthen your…

A: Features of performance appraisal: 1.Keep records in order to figure out compensation packages, wage…