Who is Jeff Bezos? How did he establish the enterprise of Amazon Corporation in the US? 2.What are the challenges of Amazon Company? 3.What are the best practices and strategies of Amazon that you can apply in supply chain management and logistic?

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
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1.Who is Jeff Bezos? How did he establish the enterprise of Amazon Corporation in the US?

2.What are the challenges of Amazon Company?

3.What are the best practices and strategies of Amazon that you can apply in supply chain management and logistic?

4. How can you compare the logistic industries in the US and here in the in your country? 

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