You will create a piece of marketing associated with the restaurant above. It can be a flyer, an instagram story, a social media ad, radio ad, etc.

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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The purpose of this assignment is to familiarize you with creating marketing materials for a foodservice facility.

You will create your marketing materials for the following type of restaurant:

Restaurant name: Nourish

Type of service: fast/casual with some indoor dining space; patrons order at a counter and seat themselves or takeout

Food: Customizable grain/veggie bowls-think a combo of Chipotle and a salad bar-you can make up specific menu items

Clientele: People near a university in an urban area-college students, working professionals

You can market a new special, opening day, general restaurant dining, a new menu, etc. Some examples of past student work (not for Nourish) are attached below.

Marketing Material

You will create a piece of marketing associated with the restaurant above. It can be a flyer, an instagram story, a social media ad, radio ad, etc. 

Make an Instagram story and take a screenshot of it.

Attached are examples:

Healthy Sacramento
NEW CAFE!
Grand Opening on
Dec 1oth, 2020 @4am
Healthy Sacramento is a new
breakfast cafe for people
on-the-go who need a quick,
healthy and hardy meal on
early mornings!
All our meals are plant-based
and wholesome!
In the phono of the Rapbery &
Villa Lellipeps the oe cream
We have vegan, vegetarian
and gluten free options!
Smoothies!
• Omelettes!
• Breakfast
• Bowls!
•Fruit!
• Breakfast
• Sandwiches!
Come try us!
• And MORE!
Transcribed Image Text:Healthy Sacramento NEW CAFE! Grand Opening on Dec 1oth, 2020 @4am Healthy Sacramento is a new breakfast cafe for people on-the-go who need a quick, healthy and hardy meal on early mornings! All our meals are plant-based and wholesome! In the phono of the Rapbery & Villa Lellipeps the oe cream We have vegan, vegetarian and gluten free options! Smoothies! • Omelettes! • Breakfast • Bowls! •Fruit! • Breakfast • Sandwiches! Come try us! • And MORE!
Examples of past student work (not for
Nourish)
A GIVEAWAY TO CELEBRATE OUR
NEW FLAVORS
3 WINNERS! O
EVERY WINNER WILL GET 6
CHEESECAKES OF THE NEW
FLAVORS WE HAVE ADDED TO OUR
MENU. O
TO ENTER THE
GIVEAWAY, WE ASK
YOU TO:
1. FOLLOW US
2. SHARE THIS
STORY TΟ YOUR
INSTAGRAM STORY
#YOURFAVORITEBAKERY
O J STREET, DOWNTOWN SACRAMENTO
Transcribed Image Text:Examples of past student work (not for Nourish) A GIVEAWAY TO CELEBRATE OUR NEW FLAVORS 3 WINNERS! O EVERY WINNER WILL GET 6 CHEESECAKES OF THE NEW FLAVORS WE HAVE ADDED TO OUR MENU. O TO ENTER THE GIVEAWAY, WE ASK YOU TO: 1. FOLLOW US 2. SHARE THIS STORY TΟ YOUR INSTAGRAM STORY #YOURFAVORITEBAKERY O J STREET, DOWNTOWN SACRAMENTO
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