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    Strategic Management of Apple Inc. and Samsung Group Analyze Apple and Samsung domestic and global environments, industry, internal capabilities, mission and vision. Apple and Samsung, actually, considered as pioneers in technological industry. Every company has chosen different business strategies and models within the marketplace. Apple releases few but highly anticipated high-end products while Samsung inundates the market with a wide variety of products. In the beginning, Apple was

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    Samsung’s (NASDAQOTH: SSNLF) oft-rumored Galaxy Alpha smartphone has finally arrived. The phone is slimmer and sleeker than the company’s flagship Galaxy S5 and even thinner than Apple’s (NASDAQ: AAPL) iPhone 5s. It also adds a metal frame, which may give it a more premium feel. Even cooler (at least for techies) is that it features Samsung’s first 20-nanometer system-on-chip. It even offers— according to GSMArena tests — class-leading performance. With all of these goodies, is the Galaxy Alpha

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    P1-Describe how marketing techniques are used to market products in two organisations. I am going to look at how marketing techniques are used to market products in two different organisations, I am going to look at apple, a private sector business, and the Samsung is also a private sector business. Marketing is the management process that a business carries out, it is responsible for identifying anticipating and satisfying the customer’s requirements, and to help the business to make

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    Steve Jobs found Apple over 40 years ago; Jobs, along with his two friends Steve Wozniak and Ronald Wayne. The three conceived the company, Apple Computer Inc, on April 1, 1976, in Job’s parent’s garage and from then on they would create a technological cultural phenomenon. Fast forward to January 9, 2007, and the first generation iPhone was released which revolutionized the smartphone as we know it today as it was the first smartphone to feature an adaptive touch screen display. The first generation

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    I will be reviewing how the articles “Apple Earnings Surge 33% on iPhone Sales,” “Makers of Baby Formula Press Their Case on WIC Program,” and “Tokyo Disney Report Reigns as World’s Least- Expensive Disneyland” relate back to our course topics pricing decisions, customer profitability, and cost management. First, I will a give a short summary of the article, and then I will discuss how the article relates back to our course. Daisuke Wakabayashi’s article on Apple’s market share growth and increase

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    computer industry, Apples main competitors consist of Microsoft who had created the Windows operating system which is used and pre-installed on a large portion of competitor computers, this includes companies like Lenovo, Dell, Hewlett Packard, and Acer. Since the 1970’s Apple computers has made a large impact on the computer industry and has revolutionized what it means to be a computer company. Beginning as a project between Steve Jobs and

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    The purpose of this paper is to show continued interest in the Apple iPhone despite competition from Samsung and other competitors. The demand for iPhone 6s was record breaking according to Apple (Apple. 2015). Sales of the most recent iPhone 6s continue, but in certain situations have not been meeting financial market expert projections. Investment firm Morgan Stanley implied the decline in sales were due to “higher prices in foreign markets due to fluctuations in currency values” (CNET, 2016)

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    Aldi And Trader Joe's

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    In the St. Louis metropolitan region there is a wide variety of grocery retailers, from which consumers purchase their groceries. With many grocery stores spread throughout the regional area offering good merchandise and competitive prices there are two chains that are frequented, Aldi’s and Trader Joe’s. Both of these companies share the same parent company, Albrecht Brothers, and have stores nationwide. Both Aldi and Trader Joe’s are owned by one company; however, they share commonalities and

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    LaToya Bruns Case Study Report Outline and Grading Guide (150 points) COMPANY NAME/WEBSITE/INDUSTRY FRESH DIRECT WWW.FRESHDIRECT.COM ONLINE GROCERY STORE BACKGROUND/HISTORY Fresh Direct is an online grocery launched in 2001 that serves areas of New York. The CEO of Fresh Direct is Jason Ackerman, who happens to be the cofounder of the firm. The company’s original goal was to obtain five percent of the grocery industry in new York through ups and downs. Fresh Direct wasn’t able to do that until

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    In January 2007, Apple entered the smartphone industry with a firm stride. Apple 's iPhone be-came a pioneer in the Internet-enabled multimedia cellular phone commerce. Its "revolutionary" fea-tures combined everything consumer could possibly wish for: a GSM standard phone, an iPod and an Internet browser. In less than three month after launching, Apple sold over 1 million of iPhones. However, its success started to fade as an array of complaints and restrictions struck the company with an unexpected

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