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    lot of the Walt Disney Company’s revenue and are the foundation as to why the company is so successful. It is said without these characters, Disney couldn’t survive on it’s own. Values Disney possesses a high moral value and ethnic code. Their movies are made for kids and young adults and they haven’t ever stepped out of that boundary. Most of Disney’s “G” or “PG” rated content teaches valuable lessons to kids which can also be learned by that of adults. Flourishing business Disney has several venues

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    Disney was considered to be one of the great turnaround stories of the late twentieth century. Under Michael Eisner, Disney had climbed its revenue from $1.65 billion to $25 billion, while net earnings had risen from $0.1 billion to $1.2 billion. By the end of 2000, Disney generated a 27% annual total return to shareholders. Disney’s success lies mainly in the quality and type of product it creates. It first became successful because of its flat, non-hierarchical organization that fostered teamwork

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    Disney Analysis

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    Analysis of The Walt Disney Company: The Magic of Disney Fall 2003 Sean Housley Haas School of Business University of California, Berkeley MBA Candidate, Spring 2004 housley@mba.berkeley.edu Abstract Disney has led the entertainment industry for much of its storied 80-year history. What exactly is the ‘Magic of Disney’? And how has Disney sustained the magic for so long? This paper analyzes Disney’s historical competitive advantage, drawing emphasis on the remarkable synergies Disney created across

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    The issue of corporate social responsibility has recently been the subject of much debate. These debates pose the question “What responsibilities, if any, do corporations have to society and the greater good?” From a legal standpoint the answer to that question is none. Legally, corporations have no responsibility to participate in any type of social responsibility, in fact, doing so is illegal and can lead to directors and corporate officers being sued by shareholders. Although the specific law

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    organization that I believe performs highly in social responsibilities is the Walt Disney Company. Walt Disney is one of the most well know companies. Walt Disney is known for their theme parks, television shows, and their films. Children all over the world travel to Disney’s amusement parks, watch their television shows, and movies as well. Disney’s revenue is brought in by its amusement parks, its films, and TV productions. Disney goal is to satisfy their guests, employees, and businesses. While making

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    Land of Opportunity, Home of the Brave, and Land of the Free often come to mind when envisioning the United States for most individuals around the world. Through media, America and the American Dream are depicted as the salvation for poverty, sorrow, and hardship. The Founding Fathers invented the American Dream, offering life, liberty, and the pursuit of happiness. Unfortunately, an abundance of immigrants fell short of possessing the American Dream and slowly began to realize that these alluring

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    Disney is much more than an industry engaging in animated films, as well as other industries such as Disney watches, Disney accessories, Disney bags, and Disney household goods. However, Disney’s success is not accidental. It has also experienced ups and downs in the process of growth. Today, Disneyland is a fairy-tale paradise for every child, and many of its growth is for other enterprises to learn. We now explore the key factors of Disney company’s success from its development. • Build own industrial

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    Disney has expanded in both vertical and horizontal dimensions. They have 5 main business categories, notably media networks, studio entertainment, theme parks and resorts, consumer products, and internet and direct marketing. Vertical Integration The adaptation of both upstream and downstream vertical integration has allowed Disney to have greater control over their value chain system. It has allowed Disney to maximise their profits to earn from every aspect of a movie from its production, marketing

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    engaged by reflecting off her question. For example she says, “It’s hard to imagine that girls’ options could truly be shrinking when they dominate the honor roll and outnumber boys in college. Then again, have you taken a stroll through a children’s store lately”(Orenstein 6)? She talks about college, and then changes her tone to ask her audience a question. By doing this, she gains her audience attention and keeps them wanting to know what she’s going to say next. Most of the time she asks her audience

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    When the creators started to come up with the idea and give it to Disney, the worries about a movie like Zootopia could be unpopular. The Huffington post has an article about it that states, “Director Byron Howard told Variety that when he and Rich Moore pitched the film to Disney, “bias and discrimination didn’t seem like the most mainstream” topic for a children’s movie.” However, with recent stories in real world news

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