Loyalty program

Booster Juice: Bringing Canadian Smoothies to the Indian Market Prepared by: Holly Ewing (129006971), Rick Cho (130821320), Adam Harun (129012617), Lucas Dirube (130153800) Prepared for: David Swanston Date: Tuesday, June 21, 2016 BU 362, Section B4, Group 402 Wilfrid Laurier University Table of Contents Executive Summary ………………………………………………………….………….... 2 Opportunity ………………………………………………………………….……………. 3 Stakeholders ………………………………………………………………….………….... 3 Analysis ……………………………………………………………………

bank to apply for an Axis Bank credit card. To reward the customers for using their credits cards, Axis Bank also has a reward program known as the eDGE Loyalty Rewards Program. The customers receive reward points for every purchase they make using their Axis Bank credit card. They can accumulate the reward points and redeem them by choosing products from the eDGE Loyalty Reward Catalogue. Different cards offer different benefits for instance, some cards such as the Axis Bank My Zone credit card offer

Customer Loyalty: Special giveaways, exciting events, and benefits from rewards programs will draw in fans and encourage them to stick with the Dynamo by attending multiple memorable home games within a season. Growing Recognition: Our advertising plan will help increase awareness about Dynamo games

Objective: An analysis of the factors driving performance of Safeway (top performing firm) A. Factors that Drive Profitability (as defined in the Interim Report) and an analysis of how they apply to Safeway and their industry leadership: 1. Location, specifically proximity to strategic markets. Being located close to or within key markets lets firms capitalize on their exposure, allowing them to maximize their control of a region and to enhance their margins. Grocery competition exists locally

Wyndham Worldwide is the driving organization with various products such as Wyndham Hotel Group, Wyndham Exchange and Rentals, Wyndham Vacation Ownership with which they are attracting people of different age groups through Wyndham rewards program, social media and various commercials. Wyndham not only supports to their customers but also their employees by giving discounts for their vacations. They also conduct various games, challenges and extracurricular activities among their employees

Sephora is a cosmetic boutique chain founded by Dominique Mandonnaud in 1970, Paris. Started as a perfume store with a philosophy to let customers touch, feel and smell its products. They expanded into full range cosmetics when Louis Vuitton and Moet Hennessy (LVMH) acquired Sephora in 1997. (About Us, 2014) Sephora’s first Canadian store opened in Toronto, 2004. They pride themselves as the world’s leading cosmetic brand with highly trained staff. (About Us, 2014) Mission Statement:

Starbucks is a well-known coffee purveyor with a global presence. All companies face opportunities and external threats that must be evaluated when analyzing the operations of the business. This paper will focus on the on nine major opportunities that are apparent for Starbucks as well as eight threats that could impact the company. The opportunities will be analyzed and discussed initially in the paper followed by the external threats. The first opportunity is expansion since Starbucks is always

C3. SWOT Analysis: S (Strengths) 1. Decline in competitor popularity – As frozen yogurt seems to have reached its maximum tier, this creates an opportunity for an ice cream business to obtain more of the market share. 2. Unique business model – expanding on the self-service trend with a unique twist and custom pricing options will be appealing to all consumers. 3. Experience and skill of managing partners – combined experience in business of over 40 years with proven skills and ability to successfully

the use of analytics that has left behind its competitors by a huge margin. Their primary focus is customer loyalty which provides customer satisfaction and would make the customers want to come back again and play more games thereby increasing the overall revenue of the company. They use predictive models to predict the likes and dislikes of the customers and provide loyalty incentive programs to target certain customers. Usage of Analytics Business Analytics is a data-based approach that gathers

There are several different rewards programs companies can use and there are pros and cons to all. A company has to know their target customer and has to initiate a way in which to learn about the customer through data collection. Many companies have tried rebate and cash back programs which are relatively simple and avoids the “discount on every purchase mentality” and also doesn’t require much administration to accomplish, but it also does not provide instant gratification and can alienate infrequent