TEP234F_2022_ENTREPRENEURSHIP AND SMALL BUSINESS_E
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York University *
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Course
1C
Subject
English
Date
Dec 6, 2023
Type
Pages
12
Uploaded by MinisterQuail2783
A
UNIVERSITY
OF
TORONTO
FACULTY
OF
APPLIED
SCIENCE
&
ENGINEERING
FINAL
EXAMINATION:
December
15,
2022,
9:30
am
-
12:00
noon
DURATION:
2.5
hours
Faculty-Wide
program
TEP234H1
-
ENTREPRENEURSHIP
AND
SMALL
BUSINESS
Calculator
Type:
1
Exam
Type:
X
Examiner:
J.
C.
Paradi
CANDIDATES
MAY
BRING
TO
THE
EXAMINATION
AND
USE
ANY
BOOKS,
NOTES
OR
OTHER
PRINTED
OR
WRITTEN
MATERIAL,
AND
ANY
TYPE
OF
CALCULATOR
MAYBE
USED.
NO
LAPTOP
COMPUTERS.
CELL
PHONES.
OR
ANYTHING
THAT
CAN
COMMUNICATE
WITH
OTHERS
OR
THE
INTERNET
ARE
PERMITTED!!
Max
Score
Q1
6
Q2
9
Q3
8
Q4
6
Q5
8
Q6
7
Q7
9
Q8
9
Q9
8
QIO
12
Qll
9
Q12
9
Total
100
There
are
12
questions
in
this
examination
and
you
must
complete
all
of
them.
The
exam
looks
very
long,
but
it
is
not
.
IF
YOU
DON'T
WRITE
VOLUMES
of
prose.
If
you
know
your
material,
it
is
a
breeze!
Keep
the
answers
crisp
and
to
the
point.
The
questions
are
designed
to
test
your
understanding
of
the
principles
taught,
not
your
ability
to
turn
out
volumes
of
prose.
READ
the
exam
instructions
on
the
next
page.
Page
1
of
12
EXAM
INSTRUCTIONS
1.
Write
your
Department's
code
(ECE,
MIE
etc.)
on
the
LEFT
upper
corner
of
the
first
examination
book
2.
Start
each
question
(but
not
sub
questions),
on
a
separate
page.
3.
All
questions
can
be
answered
in
point
form
or
in
one
or
two
sentences,
as
applicable,
and
therefore
do
not
require
verbose
text
4.
READ
THE
QUESTIONS
CAREFULLY
before
starting
to
answer
them!!
The'eXaminafioiTi^baseclionlhe
case^t
the'end'd^f
tfi^exam
(pages'6-8)7plus
some
independ^f
”
items.
You
have
had
the
case
before
the
exam
date,
so
you
should
know
what
it
is
about
You
may
re-read
it
to
remind
yourself
of
the
details.
YOU
CAN
KEEP
THE
EXAMINATION
PAPER
AND
DATASHEET
Page
2
of
12
Review
the
case
(pages
7-9)
carefully
before
you
start
answering
the
questions.
Note
that
all
questions
except
Question
1
are
based
directly
on
this
case
unless
otherwise
noted
in
the
question.
So
ensure,
where
applicable,
that
your
answers
are
pertinent
to
the
case!!
MARKS
(6)
Question
1
-
Informed
Businessperson:
All
successful
businesspeople
keep
informed
about
their
own
industry's
progress
and
how
their
company
fits
into
the
environment.
Just
as
important,
however,
is
the
general
awareness
of
what
is
going
on
in
the
economy,
political
events,
stock
markets,
value
of
the
Canadian
dollar,
new
legislation,
takeovers,
mergers,
business
failures,
etc.
It
is
a
requirement
for
every
student
to
read
the
business
press
every
day
as
part
of
the
course.
The
following
questions
refer
to
events
that
are
widely
reported
in
the
press
during
the
past
3
months
of
2022.
(1
Mark
Each)
(i)
What
important
new
powers
were
granted
to
Toronto
and
Ottawa
mayors?
(ii)
What
was
the
recent
(3
month
or
less)
events
at
which
Prime
Minister
Trudeau
testified?
(iii)
What
was
a
major
world-wide
event
that
happened
in
a
very
short
time
ago?
(iv)
Which
country
is
at
a
war
with
Russia?
(v)
There
is/was
a
significant
shortage
of
a
consumable
item.
What
is
it?
(vi)
What
problem
was/is
in
Ontario
where
a
union
and
the
government
had/is
in
a
big
fight?
(9)
Question
2.
-
The
Entrepreneur:
Start
each
question
on
a
new
page!!
Entrepreneurs
make
their
companies
a
success,
so
their
characteristics
are
of
interest
to
us.
Please
respond
to
the
questions
below
with
no
more
than
1/2
page
of
text,
but
in
some
cases
a
few
words
will
get
you
the
marks,
so
don't
waste
time
on
useless
volume
of
prose.
(a)
When
I
finished
marking
Entrepreneurs'
Biographies
over
the
years,
more
than
half
of
the
entrepreneurs
interviewed
stated
that
money
is
not
the
real
driving
force
for
them.
If
not
money,
what
is
it?
(3
Marks)
(b)
Many
people
in
education.
Government,
and
large
corporations
are
now
paying
attention
to
the
process
of
entrepreneurial
development.
Each
of
these
groups
has
its
own
ideas
on
what
needs
to
be
done
to
encourage
entrepreneurship.
While
they
are
all
working
toward
the
same
goal,
they
often
disagree
on
one
main
point:
should
they
start
with
individuals
who
think
they
have
what
it
takes
to
be
entrepreneurs
or
work
only
with
those
who
have
already
exhibited
entrepreneurial
capabilities
by
actually
starting
an
enterprise?
(2
Marks
each
part)
(i)
Which
approach
is
more
effective,
in
your
opinion
(2-3
sentences
only)?
(ii)
How
do
your
views
on
the
"talent
must
be
there
first"
or
"we
can
teach
entrepreneurship
to
anyone
willing
to
learn"
explain
your
choice
(2-3
sentences
only)?
(iii)
What
element
is
likely
to
be
missing
from
all
three
instances
mentioned
above
that
might
hamper
their
ability
to
understand
entrepreneurship
(2-3
sentences
only)?
Page
3
of
12
>s
(8)
Question
3.
Intellectual
Property
(brief
answers
only!!)
Start
this
question
on
a
new
page!!
A)
The
proprietary
(not
allowed
for
others
to
duplicate)
aspects
of
the
business
Gino
and
Nadiya
has
chosen
are
very
important
to
the
short
and
long
term
successes
to
them;
list
as
many
patentable
opportunities
the
partners
have
in
Meat
Inc.
as
you
can
and
briefly
explain
them.
(4
marks)
b)
Can
anything
be
Copyrighted
in
this
case?
How
do
you
copyright
something?
(2
marks)
c)
How
long
does
a
Copyright
last
(for
example:
Patents
last
for
20
years)?
(2
marks)
(6)
Question
4
-
Franchising
-
(All
answers
to
be
brief!!)
Start
this
question
on
a
new
page!!
a)
Why
is
Franchising
a
significant
part
of
retailing
all
over
the
World?
Give
the
main
reasons
for
why
a
Franchisor
would
franchise
their
business.
(3
marks)
b)
Is
there
an
opportunity
for
the
Meats
Inc.
partners
to
Franchise
all
or
part
of
their
business?
Support
your
arguments
well
as
either
YES
or
NO
will
be
acceptable
if
properly
defended.
(3
marks)
(8)
Question
5
-
Legal
issues
Gust
a
few
sentences!!)
Start
this
question
on
a
new
page!!
(a)
What
form
of
legal
organisation
should
the
partners
look
to
for
their
future
plans?
(4
Marks)
(b)
Would
it
make
sense
to
form
a
Joint
Venture
with
some
other
firm
(remember,
they
are
exporting
more
and
more
of
their
products
to
the
U.S.)?
Explain
why
or
why
not.
both
answers
are
valid
and
the
quality
of
the
explanations
will
earn
the
marks!
(4
Marks)
Question
6
-
Business
Plan
&
Investors
-
(All
answers
are
to
be
brief,
no
more
than
a
few
sentences!!)
Start
this
question
on
a
new
page!!
The
Business
Plan
is
arguably
a
"must"
for
businesses
of
any
size
in
today's
business
environment.
A
successful
firm
will
have
mastered
the
tools
and
practices
required
for
a
competent
BP.
a)
Although
Gino
and
Nadiya's
firm
is
not
a
shareholder
company
(yet),
what
information
are
their
future
shareholders
will
be
entitled
to
from
the
company
when
they
hold
shares
in?
(3
marks)
(7)
b)
Why
is
the
Executive
Summary
the
single
most
important
part
of
the
Business
Plan?
(2
marks)
c)
Explain
what
the
"hockey
stick"
earnings
curve
is
and
why
are
investors
concerned
about
it?
(2
marks)
Page
4
of
1,2
(9)
Question
7
-
Innovation-
(All
answers
are
to
be
brief,
no
more
than
a
few
sentences!!)
Start
this
question
on
a
new
page!!
a)
These
co-founders
are
innovative
people
They
already
innovated
several
products.
Specifically,
they
invented
the
partially
cooked
pork
ribs.
Which
one,
or
more,
of
the
8
innovation
triggers
was
in
play
when
they
did
this?
(3
marks)
b)
What
was
the
great
consumer
draw
in
the
cooked
ribs
product?
Why
would
the
export
market
be
a
better
one
as
compared
to
Canadian
markets?
(3
marks)
c)
Do
you
think
they
could
protect
this
new
Intellectual
Property
somehow?
(3
marks)
(9)
Question
8
-
issues
worm
tmnKing'^aDout
-
(
aii
answer^
"dre
td'bd
bribt,''no
more
tnan
a
rew
sentences!!)
Start
this
question
on
a
new
page!!
a)
They
started
out
as
a
retail
store
when
they
bought
the
business.
But
now,
they
have
developed
a
B2B
side
as
well
with
the
customized
hamburgers
and
the
cooked
ribs.
What
would
you
do
to
grow
the
business
in
the
future?
Briefly
explain
your
decision.
(3
marks)
b)
The
case
did
not
talk
much
about
licensing
issues
(from
Government).
What
issues
could
you
think
of
that
they
would
have
to
address?
(3
marks)
c)
If
they
were
to
expand
their
export
business,
which
of
the
best
3
(three)
from
the
following
list
of
issues
would
apply
to
them
if
they
asked:
"What
’
s
in
it
for
us?"
would
best
fit
as
answers
(3
marks)
-
just
list
the
numbers:
1.
Higher
profits
are
available.
2.
Lower
unit
production
costs
due
to
increased
volume
3.
Balanced
production
schedule,
smooth
out
seasonal
fluctuations
in
business.
4.
Create
new
markets
and
gain
repeat
orders
5.
Less
reliance
on
the
cyclical
Canadian
economy
6.
Increased
productivity,
larger
volumes,
better
utilisation
of
employee
and
machine
resources
7.
Increase
their
competitiveness
in
Canadian
markets,
as
they
learn
while
exporting.
8.
Potential
tax
advantages
9.
Opportunity
to
extend
product
life
cycles.
10.
Usually
much
higher
sales
prices
are
possible
Page
5
of
12
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