GROUP ASSIGNMENT #1 COMPANY RESEARCH PROJECT

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Fanshawe College *

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Apr 3, 2024

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GROUP ASSIGNMENT #1: COMPANY RESEARCH PROJECT. Nwofor Felicia Nkechi Omunagbe Inioluwa Esther Ogbamikhumi Sade Omoloye Ayooluwami January 26 th , 2024. Ryan Vatanchi Strategic Human Resource Planning MGMT- 6046 Fanshawe’s Academic Integrity Policy applies to this assignment - Cite all of your sources

MGMT 6046 Group Assignment #1: TEMPLATES Company Details Globacom Limited Globacom Limited commonly known as Glo, is a Nigerian multinational telecommunications company founded in 2003 by Mike Adenuga. It is one of the leading telecommunications service providers in Nigeria and has expanded its operations to other African countries. Glo offers a range of services, including mobile telephony, broadband internet, and digital television. SWOT Analysis – STRENGTHS Strength #1: Extensive Subscriber Base With over 45 million subscribers, Globacom has a substantial customer base, making it the second-largest network operator in Nigeria. This large customer base is a significant strength as it not only indicates the company's market presence but also provides a solid revenue stream (Famuyiwa & Famuyiwa, 2019). A large subscriber base often translates to a wide market reach, influencing the company's market share and competitive position (Globacom Limited, n.d.). Strength #2: Brand Recognition The brand recognition of Glo in Nigeria and West Africa is a valuable asset. Strong brand recognition contributes to customer trust, loyalty, and preference. A well- established brand can attract new customers, retain existing ones, and provide a competitive edge in the market (Onyemachi, 2022). It also facilitates effective marketing and communication strategies, helping the company stand out in a crowded marketplace. (Globacom Limited, n.d.) Strength #3: Diversification of Business Units The establishment of various strategic business units, including Glo Mobile, Glo Broad Access, Glo Gateway, and Glo-1, showcases a diversified portfolio. This diversification allows Globacom to tap into different segments of the telecommunications market, reducing dependency on a single revenue stream. The presence in multiple segments also provides the company with flexibility and resilience in the face of changing market dynamics. SWOT Analysis - WEAKNESS Weakness #1: Limited Geographic Presence Although Glo has expanded its operations to Benin and Ghana, its geographic presence is still concentrated in West Africa. This limited international footprint may expose the company to risks associated with regional economic downturns or regulatory changes. Competitors with a more extensive global presence may have a Fanshawe’s Academic Integrity Policy applies to this assignment - Cite all of your sources

SWOT Analysis - WEAKNESS competitive advantage in terms of diversification. Weakness #2: Regulatory Challenges: Operating in multiple countries, especially in Africa, exposes Globacom to diverse regulatory environments. Changes in regulatory frameworks, licensing issues, or political instability in the regions where Glo operates may pose challenges. Navigating and complying with different regulatory requirements can be complex and may impact the company's operations. Weakness #3: Market Competition Although, Glo is the second-largest network operator in Nigeria, the telecommunications industry is highly competitive. The presence of other major players with aggressive marketing strategies and advanced technologies may challenge Glo's market share. Maintaining a competitive edge in terms of innovation and customer experience is crucial ( Globacom , n.d.). SWOT Analysis - OPPORTUNITIES Opportunity #1: M arket Expansion in Africa: Glo's successful expansion into Benin and Ghana indicates the potential for further market penetration in other African countries. As the company already operates in multiple African nations, it can explore opportunities to expand its presence in additional markets, tapping into the growing demand for telecommunications services across the continent. Opportunity #2: Rising Demand for Telecommunications Services The telecommunications industry is experiencing increasing demand for services, driven by factors such as population growth, urbanization, and rising smartphone penetration. Glo can capitalize on this trend by offering innovative and affordable services to meet the growing needs of consumers in its existing and potential markets. Opportunity #3: Growth in Internet Services With the successful deployment of the GLO-1 submarine cable, Glo has the opportunity to capitalize on the growing demand for high-speed internet services. The cable's potential to provide faster, more reliable, and cheaper telecom services positions Glo to meet the increasing connectivity needs of businesses and consumers, driving revenue growth. SWOT Analysis - THREATS Threat #1 here 1. Regulatory Challenges and Technological Changes: Operating in multiple countries exposes Glo to diverse regulatory environments, and changes in regulations can pose significant challenges. Regulatory uncertainties, licensing issues, or sudden policy changes may impact the company's operations, compliance costs, and overall business strategy. In addition, the telecommunications industry is characterized by rapid technological advancements. Glo faces the threat of Fanshawe’s Academic Integrity Policy applies to this assignment - Cite all of your sources

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SWOT Analysis - THREATS technological disruptions that may render existing infrastructure obsolete or less competitive. (Top 10 Risks for Telecommunications in 2023, n.d.) Threat #2: Cybersecurity Risks: Explanation: With the increasing reliance on digital platforms and connectivity, the telecommunications industry is vulnerable to cybersecurity threats. Attacks on the network infrastructure, data breaches, or service disruptions can lead to reputational damage, financial losses, and customer dissatisfaction. (Mohamed, 2022) Threat #3: Natural Disasters and Infrastructure Vulnerabilities: The telecommunications infrastructure, including undersea cables, is susceptible to natural disasters such as earthquakes, storms, or submarine cable faults. Such events can lead to service disruptions, affecting connectivity and operations. Implementing robust disaster recovery plans is essential to mitigate the impact of natural disasters. (Loozen & Baschnonga, 2023) HR Initiatives - STRENGTHS Strength #1: Employee Empowerment: The CEO of the organization, Mike Adenuga, emphasizes empowering the workforce. Empowered employees are likely to be more engaged, motivated, and capable of contributing innovative ideas, leading to enhanced organizational performance. The CEO also employs a transactional leadership approach. This approach, based on rewards and recognition for performance, can be a strength in ensuring employees are motivated to achieve individual and shared goals. (Kovach, 2021) Strength #2: Recognition of Employee Contribution The mention of rewards and recognition for excellent performance suggests a positive HR initiative. Acknowledging and rewarding employees for their contributions can enhance morale, motivation, and overall job satisfaction. The focus on employee engagement, suggested through the positive organizational culture and empowerment, can be considered a strength. Engaged employees are generally more committed, productive, and likely to contribute positively to organizational goals. (Parmer & Dillard Jr, 2018). Strength #3: Consideration of Diversity The report suggests that Globacom Nigeria Limited operates in various countries, indicating a diverse workforce. Effectively managing diversity is a critical HR initiative, and considering the multinational nature of the company, this diversity can be seen as a strength. (Winn & Turley, 2020). HR Initiatives - WEAKNESS Weakness #1 Limited Employee Development Programs Globacom demonstrates a weakness in the area of employee development programs. The company may not have robust initiatives for continuous learning and skill enhancement, which can impact the adaptability of its workforce. In a dynamic industry like telecommunications, the absence of comprehensive development programs may hinder the company's ability to keep its employees updated with the Fanshawe’s Academic Integrity Policy applies to this assignment - Cite all of your sources

HR Initiatives - WEAKNESS latest trends and technologies. Abubakar, Nura, Garba, & Bello, 2013, pp. 83-91) Weakness #2: Limited Emphasis on Diversity and Inclusion Globacom may not give sufficient attention to diversity and inclusion initiatives. The absence of proactive measures to celebrate and embrace diversity can lead to a less inclusive workplace culture. This weakness may limit the organization's ability to harness a wide range of perspectives and ideas from a diverse workforce. Abubakar, Nura, Garba, & Bello, 2013, pp. 83-91) Weakness #3 Limited Focus on Health and Wellness From research there is little or no reference to Globacom intrest in addressing employee health and wellness. Inadequate health and wellness programs may result in a less healthy workforce, potentially leading to higher absenteeism and lower overall productivity. A lack of emphasis on employee well-being can also impact the company's employer brand. (Abubakar, Nura, Garba, & Bello, 2013, pp. 83-91). HR Initiatives - OPPORTUNITIES Opportunity #1: Market Expansion in Africa: Glo could implement HR initiatives focused on talent acquisition and development tailored to the specific needs of new markets in Africa. By strategically hiring and training a diverse workforce in these regions, HR can contribute to the successful integration of the company into new markets, ensuring cultural alignment and efficient operations (Abubakar, 2020). Opportunity #2: Rising Demand for Telecommunications Services Glo could also focus on implementing workforce planning and training programs to address the increasing demand for telecommunications services. This includes developing skills related to customer service, technical support, and new technologies. HR can proactively identify skill gaps and provide training to existing employees or recruit new talent to meet the rising demands, ensuring a skilled and capable workforce. (Okolie et al., 2021). Opportunity #3: Growth in Internet Services An important HR Initiative is focusing on upskilling the existing workforce or hiring individuals with expertise in high-speed internet technologies and services. HR can also drive initiatives to enhance the technical capabilities of the workforce, ensuring that employees are well-equipped to support and capitalize on the successful deployment of the GLO-1 submarine cable. (Okolie et al., 2021). HR Initiatives – THREATS Threat #1 R egulatory Challenges and Technological Changes: The dynamic regulatory environment and rapid technological changes pose a threat to HR planning and development initiatives. Compliance requirements may shift, impacting workforce management strategies and necessitating adjustments in skill development programs. Flexible policies and training programs which can adapt to regulatory changes and technological advancements need to be adapted. (Clue, n.d.) Fanshawe’s Academic Integrity Policy applies to this assignment - Cite all of your sources

HR Initiatives – THREATS Threat #2 Cybersecurity Risks: Cybersecurity threats can compromise sensitive employee data and disrupt HR systems, leading to potential challenges in personnel management, payroll processing, and data protection. HR needs to collaborate with IT and cybersecurity teams to implement robust security measures for employee data. This includes employee training on cybersecurity best practices and ensuring that HR systems are well-protected against potential breaches. (Clue, n.d.) Threat #3 Natural Disasters and Infrastructure Vulnerabilities: Natural disasters and infrastructure vulnerabilities can impact the physical well-being of employees, disrupt work environments, and pose challenges in workforce management during crisis situations. HR should collaborate with organizational leadership to develop comprehensive disaster recovery and business continuity plans. Employee safety protocols and communication plans should be established to ensure the well-being of the workforce during unforeseen events. (Abubakar, 2020) REFERENCES: Glo 4G LTE Network Fanshawe’s Academic Integrity Policy applies to this assignment - Cite all of your sources

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https://www.gloworld.com/ng GLOBACOM Nigeria HR Telecommunications https://ng.linkedin.com/company/globacom-nigeria-hr Strategic Human Resources Planning, by Belcourt and Podolsky, Nelson Publ. 7th Ed. ISBN 9780176798086 Griffin R.W., Phillips J.M., Gully S.M., Creed A., Gribble L. & Watson M. (2020). Organisational behaviour: Engaging people and organisations. Cengage AU. Onyemachi, F. (2022). Glo emerges most popular brand in Nigeria. Businessday NG . https://businessday.ng/companies/article/glo-emerges-most-popular-brand-in-nigeria/ Famuyiwa, D., & Famuyiwa, D. (2019, January 30). Glo customer base receives boost with 2 million new subscribers. Nairametrics. https://nairametrics.com/2019/01/30/glo-now-second-largest-telecoms-operator-ncc/ The Impact of Human Resources Management (HRM) Practices On Organisational Performance In Globacom Nigeria - Pdf Free Download . https://docplayer.net/236322112-The-impact-of-human-resources-management-hrm- practices-on-organisational-performance-in-globacom-nigeria.html Clue, R. (n.d.). The Effect of Organizational Structure on Corporate Performance of Globacom Limited. https://nairaproject.com/projects/4731-the-effect-of-organizational-structure-on- corporate-performance-of-globacom-limited.html Abubakar, N. (2020). Strengths, Weaknesses, Opportunities and Threats (Swot) Analysis On Globacom LTD. Kanostatepoly . https://www.academia.edu/30765051/ STRENGTHS_WEAKNESSES_OPPORTUNITIES_AND_THREATS_SWOT_ANALYSI S_ON_GLOBACOM_LTD Fanshawe’s Academic Integrity Policy applies to this assignment - Cite all of your sources

GROUP ASSIGNMENT #1 COMPANY RESEARCH PROJECT

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