Final Assignment_Kristen Eno
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American Military University *
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Jan 9, 2024
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INVESTMENT PROPOSAL- VARIDESK KRISTEN ENO
AMERICAN MILITARY UNIVERSITY
MGMT 315 MANAGEMENT COMMUNICATIONS
1
OUTLINE
•
Introduction
•
Executive Summary
•
Research conducted •
Reasons to invest
•
Conclusion
2
INTRODUCTION
•
As an organization we are well overdue for upgrades to benefit our team and their health not to mention the team’s morale in a positive and healthy work environment •
This product will highly promote a healthier and more comfortable work environment for employees. This type of work environment is of upmost importance for success
•
Having this type of work environment also promotes quality output of work and increased team success
•
The product we are proposing is easy to install and is well within our budget
3
EXECUTIVE SUMMARY
•
The VariDesk Pro Plus 30 brings about a more cohesive environment for enhanced success •
12 VariDesks needed costs $3,450 plus taxes and shipping; falls below our preexisting office budget of $6,000
•
For the following reasons brought together by employees some reasons for recommendation are below:
•
It is cost effective regarding our budget and against other alternatives
•
The product suits the needs of our team
•
Easy to install and use with our current office setups
•
The product can be used with our preexisting office desks 4
RESEARCH CONDUCTED
•
Employee outlook on the two-week trial period we conducted with the various VariDesk products. They included their thoughts on ease of use, and how beneficial the products were to the work environment. •
The trial period of the several VariDesk products was helpful in deciding which product we would propose to buy, finding the benefits of the product for our employees. •
The trial was conducted on both VariDesk models we chose, and the VariDesk stand up desk and the VariDesk Pro Plus 30. Both proved to be beneficial however, the employees preferred the model chosen for numerous reason. •
At the conclusion of the and we found that all employees preferred the VariDesk Pro Plus 30. 5
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Related Questions
Hello
Can you assist on the following attached document
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Q4 Chapter 1: Introduction - case problem, decision maker, urgency, alternat
ive solutions...
(2-4 pages)
a) Name, nature, location, and characteristics of the company (very brief)
b) Introducing the case problem
c)Positioning of the main protagonists
d)Through the challenge for the reader
Use huawei as company
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Q1 Chapter 1: Introduction - case problem, decision maker, urgency, alternat
ive solutions...
(2-4 pages)
a) Name, nature, location, and characteristics of the company (very brief)
b) Introducing the case problem
c)Positioning of the main protagonists
d)Through the challenge for the reader
Use the rightU as example
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Strategic management.
Mission of Krispy Kreme Doughnuts 2015 (actual mission)
Consumers (1) are our lifeblood, the center of the doughnut. (2) There is no substitute for quality in our service to consumers. Impeccable presentation is critical (7) wherever Krispy Kreme is sold. We must produce a collaborative team effort that is unexcelled. We must cast the best possible image in all that we do. (8) We must never settle for "second best;" we deliver on our commitments. We must coach our team (9) to ever-better results.(5)
*Now you are required to propose a new mission statement for the Krispy Kreme Doughnuts for the organization based on 9 legend and components of mission statement each of them like above sample
Which state 9 components:
(1) customers; (2) products and/or services; (3) markets; (4) technology; (5) survival, growth, and profitability; (6) philosophy; (7) selfconcept; (8) cocern for public image; and (9)concern for employees.
Make sure use own sentences and the…
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QUESTION 3
Which of the following skill is most important at top levels of management when dealing
with strategic planning?
A. Technical
B. Human
C. Conceptual
D. Empirical
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Requirement
You are the Strategic Manager- Mark Operation (Marketing) investigation Trading Platforms
1. Request information from THREE other departments that could assist in your investigation. Please specify both the TYPE, and specific CONTENTS of the report you are requesting (Unit 3 types of output)
The type of outputs are:
Projection, Query respnses
Special Reports decision analyses
Summary and Exceptions report
Detailed report, List
Example of answer layout
a)Department- Research Science & Analytics (R&D)
Type of output: Special Reports (Decision Analysis):
As the Manager of Market Operations in the Marketing department, I would request a special report from the Research Science & Analytics department to provide a comprehensive analysis of the current cryptocurrency market trends. This report should be geared towards decision analysis, helping us make informed choices about our marketing strategies and user engagement initiatives.
Contents of the…
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Discuss in detail,not copy paste from anywhere.
Clear concept gives
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Requirement
Forum 1: Introduce yourself, identifying your Management Level, your Functional Area and your proposed Company Structure
For your FIRST discussion post state your management level, department and company structure you will represent. No two students should choose the same department.
For example: Operational Manager, IT, investigating Direct Trading Platforms.
Kindly note that I have chosen to be the the Strategic Manager, Market Operations - (Marketing) investigating Trading Platforms.
Forum 2: Discuss your business structure
1. From the perspective of your department and management level, describe your business structure. I have chosen Trading Platform Structure
1. Suggest THREE contributing factors that may make yours the preferred structure.
2. Request information from THREE other departments that could assist in your investigation. Please specify both the TYPE, and specific CONTENTS of the report you are requesting (Unit 3 types of…
arrow_forward
Requirement
Forum 1: Introduce yourself, identifying your Management Level, your Functional Area and your proposed Company Structure
For your FIRST discussion post state your management level, department and company structure you will represent. No two students should choose the same department.
For example: Operational Manager, IT, investigating Direct Trading Platforms.
Kindly note that I have chosen to be the the Strategic Manager, Market Operations - (Marketing) investigating Trading Platforms.
Forum 2: Discuss your business structure
1. From the perspective of your department and management level, describe your business structure. I have chosen Trading Platform Structure
2. Thoroughly discuss THREE contributing factors that may make yours the preferred structure.
3. Request information from THREE other departments that could assist in your investigation. Please specify both the TYPE, and specific CONTENTS of the report you are requesting (Unit 3 types…
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7 DO NOT COPY FROM OTHER WEBSITES
Upvote guarenteed for a correct and detailed answer. Thank you!!!
arrow_forward
Creative Homework/Short Project Because of increased
competition in its community, you have been hired as a
marketing consultant by a local day spa. You know that
the spa's quality is judged by both the service provide
and the goods (food). The characteristics of services
(intangibility, perishability, variability, and inseparabili-
ty) create unique marketing challenges, however, these
challenges can be met with creative marketing strate-
gies. Outline the challenges for marketing the spa cre-
ated by each of the four characteristics of services. List
your ideas for what might be done to meet each of
these challenges.
arrow_forward
Creative Homework/Short Project Because of increasedcompetition in its community, you have been hired as amarketing consultant by a local day spa. You know thatthe spa’s quality is judged by both the service provideand the goods (food). the characteristics of services(intangibility, perishability, variability, and inseparability) create unique marketing challenges, however, these challenges can be met with creative marketing strategies. outline the challenges for marketing the spa created by each of the four characteristics of services. listyour ideas for what might be done to meet each ofthese challenges
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In XYZ Company, make a training program for all new marketing staff members.
*Please see the attached example.
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What is the main goal of the executive summary section of a marketing plan?
summarize everything in the plan in no more than two pages
summarize plus highlight why people should invest in this venture
present a strong SWOT analysis as well as 5-year financial projections
QUESTION 2
According to HubSpot’s top statistics on customer service, ________ percent of the customer experience or journey depends on how they are being treated.
25
35
50
QUESTION 3
How does process add its value to the 7 Ps of the marketing mix?
building trust through efficient procedures
communicating benefits to customers
conveying value through atmospherics
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TASKS TO BE COMPLETED
1. BUSINESS NAME
2. LOGO
3. TAGLINE
4. BRAND FASCINATION
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Q:
Discuss about any existing company showing the main issues and give recommendations to someone who want to start his own business.
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Internal Analysis
This assignment is based on the NIKE Company
In this section, you will study the internal resources, capabilities, core competencies, and value chain of your selected firm
1 Use the VRIO framework to identify the competitive position held by your firm Which, if any, of these resources are helpful in sustaining the firm’s competitive advantage?
2 Identify the core competencies that are at the heart of the firm’s competitive advantage (Remember, a firm will have only one, or at most a few, core competencies, by definition)
Submit a report on you findings that is clearly written, well formatted and thoroughly covers this issue Besides addressing each prompt you should justify your answer with significant detail and examine any implications that the issue has on their business strategy
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Q3. Ensuring effective implementation of a Strategy whether Corporate / Business is vital for each firm. Evaluate the various strategic options a firm can undertake for securing organizational success. (Word limit 150 to 200 words)
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Requirement
You are the Strategic Manager- Mark Operation (Marketing) investigation Trading Platforms
1. Request information from THREE other departments (See table above) that could assist in your investigation. Please specify both the TYPE, and specific CONTENTS of the report you are requesting (Unit 3 types of output)
The type of outputs are:
Projection, Query respnses
Special Reports decision analyses
Summary and Exceptions report
Detailed report, List
Example of answer layout
a)Department- Research Science & Analytics (R&D)
Type of output: Special Reports (Decision Analysis):
As the Manager of Market Operations in the Marketing department, I would request a special report from the Research Science & Analytics department to provide a comprehensive analysis of the current cryptocurrency market trends. This report should be geared towards decision analysis, helping us make informed choices about our marketing strategies and user engagement initiatives.…
arrow_forward
Q10) Which of the following motivation for M&A is related to Cisco’s many numbers of acquisition?
A. Increasing market power
B. Overcoming entry barrier
C. Learning and developing new capabilities
D. None of the above
Q11) Enron case suggests that firm strongly needs an appropriate __________ to monitor and control _______’s engagement in misconduct behavior.
A. Corporate governance/Manager
B. Corporate governance/Principal
C. Competitive advantage/Government
D. Competitive advantage/Manager
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QUESTION 87
Corporate-level strategy results in a mission statement that guides marketing strategy in which way?
a. By tying higher level company goals to product-level marketing strategy
b. By responding to customers’ needs and wants
c. By clearly identifying a target market
d. By avoiding marketing myopia and having a future vision
QUESTION 89
Which of the following would a company probably have the least amount of influence over?
a. A company would likely have equal influence over all of the above.
b. A supplier raising prices
c. The local government introducing new taxes
d. A competitor lowering prices
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Provide the company strengths and core competencies
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What is a good job title
SUMMARY: Directs the organization's overall supply chain operations, including purchasingand inventory of materials, selection of vendors, and distribution of goods sold.Manage the Office of Supply Chain and Logistics staff: 20%• Directly manage staff.• Complete all typical management duties (e.g., recruit/hire and orient new staff,coach/train staff, provide feedback/recognition, support company policies, giveperformance reviews, hold staff accountable, complete necessary paperwork, schedulestaff, control expenses and turnover, conduct staff meetings, oversee mission andmeasures, work on process improvements, etc.)Develop and implement supply chain processes and policy for the organization: 40%• Develop coherent company supply chain and logistics strategy, including soliciting inputfrom key members of the management team and other stakeholders, makingrecommendations to the CEO.• Evaluate past performance data to forecast needs and inventory levels.• Develop and…
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Analysis of Journal Article: Fergnani, A (2022) Corporate Foresight: A New Frontier for Strategy and Management, Academy of Management Perspectives, Vol.36, No.2 pp.820-844. It is essential that each concept is defined clearly, accurately, and with excellent detail. It may be useful to critique or supplement the work of the core author by referencing the work of other scholars.
Q1. Provide a brief definition of each of these concepts and explain why it is significant for corporate strategic management in 500 words. You might find it useful to supplement this with other scholars’ work on these concepts.
The article defines and explains the significance of the following key concepts in corporate strategic management:
VUCA environment,
Corporate Foresight,
Resource Based View of the Firm,
Dynamic Capabilities Framework,
Absorptive Capacity,
Environmental Dynamism,
Environmental Complexity.
Scenario Planning.
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Research title: The Impact of Logistics and Supply Chain Management on Business Performance.
Explain the data collection method.
In-Depth Interviews and Focus Group Discussions
Give example
Questionnaire to be developed and submitted and demographic questions
Give examples of 15 questions
Explain the data analysis procedures.
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The topic must be about:Point of sale(POS) and restaurant management systemand dont forget put graphs and statistics
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4
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QUESTION 8
Which of the following activities is part of strategy implementation?
a. Drafting an appropriate vision statement
b. Communicating with all employees
c. Measuring the success or failure of the strategy
d. Evaluating expected financial returns
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write elaborately 8 main discussion "Reasearch methodology" course?
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Required:
b) Discuss the likely outcome of Prity’s defamation claim against Newspaper?
Use IRAC method
Note: IRAC stands for:
I -issue simply identify the issues , r -rule , a -applications, c- comclusion, likely outcome of Prity’s defamation claim against Newspaper.
Please this time answer this questions, I am struggling, please help me. I need help from expert.
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Question 02:
In case, you were hired by a well-known marketing Agency, if your boss ask you to write a plan in
order to improve service of your Angency:- What would you write about?
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Professor: H. Tracey Campbell
Cape
Breton
University
MGMT 5603-11
Question 1 Multiple Choice (20 points)
Circle correct answer
November 2024
1) Which of these is not an advantage of purchasing a small business
A) Increased number of competitors
B) Established marketing structure
C) Existing employees
D) More opportunity to be creative
2) Which is not one of the four approaches to valuing a business?
A) Market value
B) Equity value
C) Asset value
D) Earnings value
3) Under a franchising agreement
A) A franchisor owns an outlet
B) Both the franchisor and the franchisee operate an outlet
C) A franchisee owns an outlet
D) A franchisee develops the best system for their outlet
4) Established franchises can provide
A) Guaranteed cash flow
B) Franchisee success
C) Healthy opportunities for franchisee creativity
D) Instant brand recognition
5) A proven franchise offers
A) Greater opportunity and more freedom
B) Small market share and weaker competition
C) Higher returns and reduced employee…
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