Introduction to Digital Retail PackBack

In e-commerce, this type of marketing strives to move established companies and products into new markets though pivots that create new products or attract new markets O Expeditionary marketing Guerilla marketing O Viral marketing O Relationship marketing

Evaluate this statement: "Social media channels have fundamentally changed the way in which many business customers compare alternatives and make buying decisions."

1) What is the primary objective of   transaction-focused selling? A) creating value through repeat business transactions B) building a relationship with the customer C) lowering the cost of goods sold to the customer D) maximizing sales in the short run   2) Which of the following aspects of achieving a market orientation do salespeople have the most opportunity to participate in? A) gathering information about customers needs B) sharing information throughout the organization C) influencing the market direction D) ensuring high levels of customer satisfaction   3) What does the extensive direct contact that salespeople have with existing and prospective customers lead many companies to do? A) rely more on call centre information B) treat salespeople as key sources of market information and feedback C) recruit and hire only those people who have extensive retail experience D) hire outside companies to perform marketing research   4) According to the textbook, how are the steps in the…

How do e-marketers create customer value online? Explain with the help of an example of an existing e-marketer.

Why do you think it's crucial to have personalization of the customers you are targeting as you develop your digital marketing program? Cite a particular example of personalization done by any industry or companies in the Philippines. Explain.

Explain the concept of long-tail keywords. How do they differ from short-tail keywords, and what are the advantages of targeting long-tail keywords in digital marketing?

In 500 + words (single spaced), Explain and discuss   Companies/Customers   A) When do companies want relationships with customers   B) When do companies NOT want relationships with customers

The role based on digital marketing in communicating your brand value to customers. Apply your discussion to at least x3 social media channels/platforms/digital tools.

In e-commerce, the type of marketing that tries to create customer loyalty through personal interaction such as personalized communication to individual customers Real-time marketing Guerilla marketing O Relationship marketing O Expeditionary marketing

Investigate various factors that influence consumer trust one-commerce systems.• Discuss the different ethical factors that affect consumers'perspective towards e-commerce. You need to use at least 4 cases inthe discussion to add value to your discussion.

Please give 3-5 unique and good business name for Betondis (B2B business) for rebranding.  note: details in the photo attached

Suppose you are a marketing consultant of e-commerce platform (Online Retail Shop) Distinguish and explain all the steps of Personal selling that you would undertake for your client to reach the customers better and build a long-lasting relationship.

According to the HubSpot website, inbound marketing engages customers by: Group of answer choices using paid social advertising. generating business connections. adding to their social network. upselling products and services. helping them solve their problems.

What are the main benefits of using the internet for marketing purposes? Highlight the differences between traditional marketing and e-marketing. Choose an internet-based firm and: (i) Undertake a profile of their customer base using demand analysis; (ii) Undertake a profile of their marketing mix; (iii) Identify the values that underpin the brand. How can interactive television improve customer service as a medium for e-commerce? Explain how the marketing function of an organisation can benefit from using a customer relationship management (CRM) system.

How can we use electronic communications to create differentiation in online marketing?

Discuss which traditional marketing channels have shown the highest ROI for promoting smartwatches directly to consumers. Describe how a smartwatch company leverages social media platforms to create brand awareness and drive sales among consumers.

Please no written by hand solutions Question N1 Lush Fresh Handmade Cosmetics UK Lush Fresh Handmade Cosmetics UK sells handmade premium beauty products such as body washes, bath bombs, and face masks through 900 cosmetics shops around the globe. Until recently, it engaged customers with captivating Instagram posts, which contributed to its massive following of more than 570,000 people. Therefore, people were surprised when the company announced it was abandoning social media because it inhibited the firm's ability to engage with fans. The announcement mentionéd difficulties associated with talking directly to customers and challenges with changing algorithms the firm had to fight to appear in customers' newsfeeds. "We want social to be more about passions and less about likes," says Lush. Social media platforms order posts by relevancy rather than chronology, which makes it harder for many brands to appear in consumers' social media feeds without paying to be there. 1. Explain your…

One of the new developments on Direct Marketing is the phenomenon of consumers sharing information with each other in the form of product reviews, blogs, and online forums. Marketers benefit from tapping into these communication channels to monitor consumer sentiment and to uncover consumer attitudes about products and brands. The term we used for this emerging trend is ______ A. B2B online marketing B. Buzz Marketing C. C2C online marketing D. Gonzo Marketing

urgent please 20 minute fast

What are the importance of the following medium in promoting products: a) Print Media D) Radio c) Television

in e-commerce, this type of marketing seeks to turn immediately available sales data into actionable and timely strategies that target the shifting landscape of consumer tastes and trends by analyzing clicks or “likes” and modifying posts/offerings in response Guerilla marketing O Viral marketing Real-time marketing Expeditionary marketing

Identify a product you use every day. Assume you are the marketer of the product and want to convey the ways your product differs from competing products in the marketplace. Create a narrative that explains the differentiation strategy used to promote your product and how it creates a competitive advantage.  Include a full description of the product characteristics AS WELL AS the differentiation features. Your examples will vary but you should discuss unique product characteristics. Not all brand differences are meaningful or worthwhile and they can have costs to the company as well as benefits, rationalize your answer. Use the voice of the marketer Your answer should be completed in one page (approximately 700 words max) and should include a full description of the product characteristics AS WELL AS your differentiation features

Go to a company, organization, or specific brand Web site that has a link to Facebook, Google+, YouTube, Twitter, and/or Pinterest. Click on the links and describe how that company is using social media to market its products or services. Evaluate its effectiveness in creating customer engagement.