Introduction
Chesney et al. (2009) provides a phenomenological analysis of the negative behavior inside one virtual world through a series of observations and focus groups with users. The following is an analysis of this article using the CASP rubric.
Relevance of the Research Goal
The goal of the research is made clear in the introduction section. The author’s state that three-dimensional environments will become a means of information access on the internet. Furthermore, the authors continue to explain the goal of the research by stating “a growing user base and the nature of the interaction make virtual world’s social phenomena worthy of study” Chesney et al. (2009). This article earned a 5 on the CASP scale due to its clear articulation of the research goal.
Appropriateness of Research Methodology
The authors use a phenomenological analysis to gain insights into certain experiences, which was used to perform their research. Phenomenological analysis is a qualitative technique and the author’s made use of observations and focus groups to collect their data, so it makes sense that a qualitative research design was selected. The choice to use phenomenological analysis was stated in the article. This articles earns a 5 on the CASP scale in appropriateness of methodology.
Research Design
Chesney et al. (2009) state “Prior to the start of the project, one of the authors spent around an hour a day in-world for nearly 6 months, getting to know the interface and the accepted
The overall results are presented as a qualitative analysis and it allowed the researchers the opportunity to produce new inputs.
Qualitative method is using open-ended questioning, non-statistical research techniques, or value-based observations. In this research, three main methodologies are adopted as focus group, distributing questionnaires and conducting personal interviews simultaneously. Methods are all appropriate and contributed to a comprehensive research. The reason is that aim of this research is to acquire an in-depth understanding of
This proposed study utilize a qualitative approach. A qualitative approach is “research studies that aid us in understanding human systems, whether large-scale, as in cultural systems, or smaller-scale” (Savenye & Robinson, 2005).
The examples indicate the state that the virtual world became possible to do economy activities which is the core of real world and to satisfy the psychological needs that could not be fulfilled in the real world. She states this is creating a new state of self in virtual life. Second, virtual life makes people lose their personal time. The author suggests a question to consider, “Are we leaving enough time to take our time on the things that matter?” (507).
Following a critical overview of the literature, this chapter outlines the research methodology. It will provide a justification for a qualitative methodological approach and specification of methods employed. Highlighting the appropriateness of interviews and focus groups in relation to the methodology and overall research. It will also provide recognition of their relative strengths and limitations.
Qualitative research is concerned with meanings of experiences and interactions. Qualitative research is very common in the social sciences, although it is often used in market research as well (Alasuutari, 2010; Nieswiadomy, 2011). There has been quite a rise in qualitative research in the last 30 years. It first started to emerge in journals in the 1960’s, and an increase in the number of qualitative research can be seen in research journals in the 1980’s (Alasuutari, 2010). Instead of looking at the statistical numbers within research, the researcher in interested in getting within the research, and understanding the phenomenon (Leedy, 2011; LoBionod-Wood & Haber, 2013).
Many phenomenological methodologies have been developed and used by qualitative researchers to review individuals’ experiences. Phenomenology for organizational research, descriptive phenomenological method, hermeneutic phenomenology, interpretive phenomenology, and interpretative phenomenological analysis are the five popular phenomenological methodologies in qualitative inquiry.
The article breaks down into qualitative research overview, research design, common components and processes to
The Methodology that will be used in terms of the research question will be the qualitative research which involves a phenomenological perspective. The researcher aims to evaluate the meaning of events for people in particular situations, the characteristic of qualitative research are as follows.
Qualitative research design is an evolving process that continues to expand as the research continues. Multiple types of study designs can be used when researching dependent on the information the researchers are trying to obtain. In the article, the researchers described the design as exploratory using semi-structured focus groups for data collection. Recordings were made of the interviews and then analyzed for similar themes. This type of design is called descriptive phenomenology which participants describe lived experiences through detailed interview or conversational process and then researchers bracket the opinions in their study (Polit & Beck, 2014). The method of design was appropriate for the research question and objectives as it allowed for the understanding of feelings and identity. The themes of questioning allowed for
World of Warcraft is the one of the most popular MMOG in the world, produced by Blizzard entertainment. It has over 11 million players around the world – 2.5 million of them in the US. The game is one of the most dominant games in the global market today, which is available in 7 languages and played in all continents, North America, Europe, Australia, and Asia, including South Korea, China, Singapore, Hong Kong and Macau. Despite many scholars believe that “the virtual worlds are always in some basic way the expression of utopian desire” (Monson). WoW is far from a perfect world. In addition to the ethnic discrimination I’ve read about in the reading this semester by Lisa Nakamura, I also realized it involves extreme stereotypes.
Documentation, procedural, and ethical rigor was established in this research study with some suggestions for improvement to follow. This research was stated to be a hermeneutic phenomenological research using a mixed methodological approach, Colaizzi and van Manen. This researcher made in-depth clarifying statements to support the van Manen
In conclusion, Capella University has several qualitative methods that are pre-approved for learners to utilize in their dissertations. These methods are as descriptive case studies, descriptive phenomenology, and exploratory data analysis (Capella University, 2016). Case studies, interviews, and focus groups were mentioned in the Unit 7 assignment scenario. Each of these were considered a data source and contributed to the methodology of the
When utilizing a qualitative approach, the task becomes one of determining the qualitative method to be used. Additionally, Stake (2010) used purpose, research design, and methodical data techniques as a way of classifying types of qualitative research. Similarly, Cresswell & Cresswell (2007) spoke of five practices of qualitative research. These five practices consist of biography, phenomenological study, grounded theory study, ethnography, and case study. This researcher chose a phenomenological study for this research project.
Qualitative research is the technique that is used as a part of exploratory research and to derive the independent variables. There are different methods through which we can conduct the qualitative research. As a part of this study we have adopted the following methods: