An Early Pregnancy Is No Fairy Tale

Decent Essays

Many companies use advertising to convince, sell and gain more consumers. Advertisement is a form of communication that focus on a certain topic without sounding too needy or annoying. The ad “An Early Pregnancy is No Fairy Tale” conveys a message of early teen pregnancy and tries to prevent it from happening. The advertisement represents the ironic story of Snow White and the seven Dwarfs to indicates that early pregnancy will ruin people’s dream of a fairy tale.
The advertisement is a picture of Snow White and her seven children that represent the seven Dwarfs. Instead of the traditional fairy tales where the princess lives happily ever after, this ads turns the innocent Snow White into a teen mom who is struggling to take care of her seven children without a handsome prince’s rescue. Snow White has a phone in one ear, a crying baby on the left hand while cooking egg on the right hand. Her facial expression looks depressing and stressed out which indicates how tough life can be for a teen mom.
The designer used a lot of brown and neutral tones, except for Snow White. She’s in a blue dress with a red headband to makes her stand out. The designer’s strategy is to make the audience’s eyes drawn to Snow White’s expression to show that she’s not happy with her life. The picture has an old vintage effect to make it look like the olden days and match with the fairy tale theme. This ads has a lot of things going on. Each of the kid is doing their own thing.There are four

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