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Burger King: The Organizational Structure Of Burger King

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INTRODUCTION
It was claimed that “Innovation knows no boundaries or borders” at Blackberry Limited, formerly known as Research In Motion (RIM). The company was founded in 1984 in Waterloo, Ontario, by a 23 years old Michael Lazaridis and Douglas Fregin. Douglas has been described as right hand and childhood friend of Mike Lazaridis. The two met in grade school and stayed friends right through high-school graduation. Lazaridis has been studying electrical engineering and had dropped out of the University of waterloo.
General Motors offered the company its first contract. By receiving more and more contracts, the company reached annual sales of $1 million and 12 employees by 1990. By 1992 Lazaridis realized that he was better at engineering …show more content…

Burger King’s organizational structure defines the composition and also the system used for the business activities and it must adjust its corporate structure from time to time. Burger king organizational structure is based on a centralized approach as it aims to establish control and increase management effectiveness. Burger King uses the centralization structure. Burger king has merged with Tim Hortons to form Restaurants Brands International (RBI) in 2014. At present, Global centralization is the main characteristic of Burger King’s organizational structure. This characteristic maintains a core management team that makes most of the major decisions for the global organization. In 2001, the CEO John Dasburg reformed the organizational structure of Burger King from a decentralized one to a centralized structure. The reason for this change was to make sure that the new organizational structure supported Burger King’s efforts in improving management effectiveness and also business …show more content…

About Us.
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COMPARISON BETWEEN THE COMPANIES:
So as far as centralization is concerned, it was proved to be a good organisational structure for Burger King as a centralized structure enables good control and consistency to be maintained across thousands of outlets. Moreover, by using centralization, Burger King can focus on long time goals as one individual is leading the company. Companies with centralized structure keep decision-making firmly at the top of the hierarchy and the need to ensure consistency of customer experience at Burger King and also to exploit economies of sales are the main reasons for the choice of centralization. Even though Burger King is focusing on centralizing its restaurants, I believe that this centralization of Burger king could affect the company in a slightly negative way. Since Burger King is a fast food restaurant and that people’s taste vary from one place to another, it would be better

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