Customer : World 's Largest Fast Food Essay

Introduction Yum! Brands is an American fast food corporation, which a fortune of 500 corporation. Yum operates the other three parts of brand: KFC, Pizza Hut, and Taco Bell. It located in Louisville, Kentucky, and it is the largest fast food enterprise in the system units of about 41,000 restaurants around the world. The gross profit in 2014 of Yum! Brands are more than $15 billion. As Yum! Brands play an important role in global markets, and it also has positively market improvement in China. This

success by listening to customers and fulfilling their needs. its recognized through more and more promotions and advertisements and also through its logo design which is a huge yellow M. McDonalds also keep in mind the customers need and by looking at it, they decide what to serve, what will be the price of the product, how to advertise its product and the location of the restaurant. Which will be more convenient to the customers McDonalds also identifies different types of customer and their needs through

Executive Summary Pizza Hut is the largest pizza chain in the world, with over 13,000 units in more than 94 countries. Pizza Hut Canada has over 300 units from coast to coast, with two distinct restaurant builds to service dine-in and delivery channels. Pizza Hut is already established as a world leader in pizza, resulting in the trust and respect of consumers. The mission with this new franchise would be to further extend and build upon Pizza Hut’s good reputation, and there is plenty of confidence

chain among those three. By stating straightforward, Mcdonald 's share the most in the hamburger industry. However, Burger King is much better than McDonald 's business wise, taste wise, and charity wise. Burger King was founded in 1954, and is the second largest hamburger chain in the world. Burger King serves in 79 countries and every day, more than 11 million people come to Burger King around the world. Although McDonald’s is the largest company with 68 million people visiting everyday and serving

prices and volume. A guy comes in; you ask him what he wants on his burgers; he says, 'I got to go back to the car to ask my wife. ' Wouldn 't work. ' ' Mr McDonald McDonald’s is the largest fast food chain in the world both in terms of customers served and revenue generated. McDonald’s is a chain of fast food restaurants that was established by two brothers called Richard and Maurice

meals since the 1930’s. The industry focuses on a high speed product with a low cost for the satisfying convenience of the valued customer. Behind every commercial, smiling employees serve their customers as they cheerfully claim to adore their job, famous logos line highways that serve as a friendly reminder of the familiar, and “now-hiring” signs deck the interior of hundreds of restaurants that beckon it’s beholders to become part of the great family that is the fast food industry. In fact, to

Faisal Qureshi Date of Submission: 9-6-2016 (1) History of McDonalds McDonald’s restaurants are international fast food restaurants. There are about 160 restaurants nationwide of McDonalds New Zealand which offers food to about one million of people every week. It offers special meals and combo packs of fast food to the people. Moreover it tries to give best and tasty food to people at reasonable price. It was founded on 4 November 1975(incorporation) and 7 June 1976(first restaurant). At

Subway Introduction Subway is the largest restaurant franchise in the United States. The Subway chain has been established for about 38 years and it has reached number one in increased percent sales and consumer awareness over time. Subway 's accomplishments are mainly due to its brand awareness, product image and diversity in the fast food industry. However, in the presence of strong competitive pressure from its rivals, Subway has to make some strategic changes in order to prosper in the

Marketers must understand the current and potential environment that the product or service will be marketed in. A situation analysis is sometimes referred to as a SWOT analysis; the firm should identify its internal strength (S) and weakness (W) and also examine external opportunities (O) and threats (T). When examining internal strength and weakness, the marketing manager should focus on organizational resources such as production costs, marketing skills, financial resource, company or brand image

"Fast food is popular because it 's convenient, it 's cheap, and it tastes good. But the real cost of eating fast food never appears on the menu," was said by Eric Schlosser. Several people in America have become dependent on fast foods. How many of the people who eat this food actually know what is really in the food or how it was made? Others don 't think about it, because within ordering, three minutes later a customer can pull up to the window, pay, and get food. It is quick and cheap. The United