The year was 1934. And in the hot month of July, a small article in Los Angeles
Times announced the start of Walt Disney’s first feature-length animation. Fast forward to Mr. Disney in New York publicly speaking of his aim to produce this animation. They had plans worked out for a feature-length cartoon “but had been unable to find response from United Artists executives,” reported Film Daily. His family tried to talk Disney out of making this ambitious animation. This was an expensive dream of his that would soon be nicknamed “Disney’s Folly.” But in fact, it was the complete opposite and is what lead to the visual development process that so many people use today.
There were so many development fundamentals that were birthed from the creation of “Snow White.” For instance, the formal “layout man” would normally just draw the backgrounds that the animated characters would come to life on. But now they were expected to draw all the characters over and over in different positions which closely resembled an animator’s action sketch, and were some of the early examples to visual development in pre production. Another thing that was changed for the development process, and very well could be one of the most important things in the visual technique, was the transformation of the model sheet. They were normally really simple and only contained just a series of poses for the character. But with the complexity of characters and animation, also came the complexity of these sheets. Don
Graham led internal training and orientation classes at Disney, and he placed a lot of emphasis on weight distribution, psychological motivation, and anticipation. And because of this, these sheets became crucial to the process. It’s what led them to make the Evil Queen still look recognizable even in her witch form. And also helped them pull off the Evil Queen being beautiful, but still menacing. On the other side of the spectrum, the creation of “Mr. Bug Goes to Town” by the Fleischer Studios was an example of what not to do in visual development. They put too much time and energy in the designs of the feature that they didn’t spend much time in character development. Making it a beautiful, but shallow movie.
With World War II came Bugs
Imagine yourself as one person trying to totally reinvent the way that families are entertained. I will be talking to you about a farmer that became an animator. A farmer as a visionary leader, impressive. That is the story of Walt Disney. By all rights, Walt Disney was an excellent animator, but he had the self-awareness to know that he could not make his vision a reality on his own. I believe that Walt Disney is a visionary leader and I will show you how he used “Team Building”, “a group organized to work together”, (Thomas N. Barnes Center, 2012)(p.2) skills, “Diversity”, “a composite of individuals characteristics, experiences, and abilities”, (Thomas N. Barnes Center, 2012)(p.3) skills, and Full Range Leadership Development, “Contingent Reward”, “When the follower fulfills the leader’s expectation, a reward is provide to reinforce the demonstrated positive behavior.”,(Thomas N. Barnes Center, 2012),(p.14) skills to inspire people to buy into his vision and motivate others to help him accomplish his vision. I informed you earlier that I believe Walt Disney is a visionary leader, but that doesn’t make him an ethical leader. Through Walt Disney’s violation of “Honest”, “the bottom line is we don’t lie”, (United States Air Force Core Values, 1997), (p.1), “Openness”, “the free flow of
Walt Disney created some of the greatest and most advanced technology ever. Much of his Technology is still here today. Until he created Disneyland there were no other theme parks of it’s kind. He didn’t stop there he created Disney World one of the biggest theme parks ever. No matter what it was Walt always thought he could do better.
As any cliché artist would say, “I started drawing a lot when I was younger;” but not me –I can’t remember when I started to enjoy the arts. I have always been driven to create and express myself. I painted scenery to calm my nerves, draw intricate objects to focus on details, and draw dynamic poses to allow development of my eye. The mountain of used sketchbooks fills its’ own bookcase, dating back to early elementary years when I would create little stories much like a comic book. Despite my deep love for the arts, I always loved animation much more. Animation is the perfect blend of drawing and creating visual aid, while elaborately designing a storyline and plot to engage the audience –animation lets the average audience member to feel
Walter Elias Disney was always seen as a very imaginative and outgoing person at any point in his life. Walt loved life and would make appearances at Disneyland all the time to make sure employees were being kind and courteous to the guests while managing to talk and ride rides with children that looked up to him. Never in his life would Walt give up on something, which made him very stubborn at times, but a good businessman with the guidance of his brother, Roy. All of these traits made Walt Disney into one of the greatest entrepreneurs the world has ever seen, and some say he even helped shape the 20th century.
The history of how The Walt Disney Company came to be started from a small individual who enjoyed drawing and used art as a way to escape reality, his name was Walt Disney. After the World War 1 ended, Disney went to Kansas City where he later created an animated company that went bankruptcy. Walt Disney moved to Hollywood where he met M.J Winkler a distributor, Disney become part of her production partner. (The Walt Disney Company) In 1927 Disney created a series where the distributor copyright the main character and Disney only made a few hundred dollars, therefore Disney decide to leave and created that same series with a different name which was Mickey Mouse. Disney decided to go with his brother Roy and created Mickey Mouse films. When Disney wanted to put out Steamboat Willie many film producers did not like the film’s idea until Pat Powers decided to release the film in theaters. The film gave Disney enough money to start on other projects which later those project turn out to be such as the amusement parks, merchandise, etc. In December 15, 1966 Walt Disney died from Lung Cancer, Disney’s brother Roy made sure that Disney’s believes and philosophy about the company would still be passed on by the company 's employee. (The Walt Disney Company) The company kept going which has become of the greatest companies that are socially responsible and sustainable.
When it came time to hire Eisner, Schneider, a Disney’s first president, explained, “…Michael [Eisner] had an amazing track record coming from Paramount. He’d had hits, Oscar nominations, Terms of Endearment. He was a winner when he was hired to come in and run Disney. He also was a man who liked to blow things up.” Eisner had a lot of experience in the film industry and was very successful, too; he was the perfect fit to help bring Disney out of their downward spiral. With Eisner’s help, he was able to use his previous experience at Paramount to lead Disney to success once again. Similarly, Katzenberg was willing to help lead Disney out of their misery by being the lifeline of the film division. Eisner recalled, “He was a worker. He was committed. He was obsessed”. When the film division no longer had hope, Katzenberg was there to guide it to something more than it had ever been before. He made the animators excited and pushed them to the next level. He held them to high standards. He never stopped until the drawings reached perfection; if that meant hundreds of edits to one drawing, then he would wait for the edit that eventually made the drawing flawless. With his determination, he was able to lead the film division to produce The Little Mermaid, Beauty and the Beast, Aladdin, The Lion King, and many
Almost Half of a century of working for Walt Disney Productions went by when Les Clark decided to retire from the animation industry 1975. Clark was the first of Walt Disney’s legendary “Nine Old Men” (an affectionate term in which Disney adopted from Franklin D. Roosevelt when referring to his key animators). In 1925 Walt Disney was pleased with some drawings a young man who he had met at a candy store near the Walt Disney Studio in Hollywood. On their first meeting he had been impressed by the lettering Les had done on the menus. Two years later, with no formal art training but an avid interest in the new medium of animation, he asked Walt Disney for a job. He was cautioned that it might be temporary and that temporary job lasted 48 years
In the world of film and literature, villains have been used to show the opposite of the hero. Where the hero is strong and makes honorable decisions, the villain is usually self-centered and uses evil to damage the lives of others for his or her own purposes. Villains sometimes fill us with fear, anger and occasionally sadness. In general, every great tale involving a hero also has a villain that we love to hate. In the novel, The Lion The Witch And The Wardrobe, by C. S Lewis, a character is displayed that is considered evil, making her a villain.
By the way, you never know who you’ll pass on the ladder to success. When the Disney Company purchased ABC in 1996 they owned the Kansas City Star. The newspaper that once fired Disney lacking creativity and an imagination. Poetic justice that the paper that had fired him at the beginning of his career was now part of his ‘kingdom’ and all based on his creativity, imagination and
And now, nearly four decades after his death, the maker of said creations, Walt Disney, is not nearly as recognized as he should be. Not only are his works and other projects intriguing, his morals and techniques personally behind them are as well. And yet they weren’t just his morals, they were shared by the country’s people who so desired an example of good principles. Perhaps the most significant scheme of all was his creation of his very own amusement park in 1955, Disneyland, located in Anaheim, California.
Schlosser explained, “The life's work of Walt Disney and Ray Kroc had come full-circle, uniting in perfect synergy. McDonald's began to sell its hamburgers and french fries at Disney's theme parks. The ethos of McDonald and of Disneyland, never far apart, has finally become one. Now you can buy a Happy Meal at the Happiest Place on Earth” (49). It is a major concern for children to eat unhealthy fast food. McDonald’s happy meal cuts down the fat and calories, which can be replace it with healthier option such as an apples. McDonald collaborates up with Disney to target the costumer to be interested with their food.
Disney has become a marketing goliath and the #1 entertainment company in the US. They have been able to develop a creativity-driven philosophy that over time was tempered by financial responsibility and that benefitted from powerful synergies between its divisions. From the very beginning, Disney has been synonymous with innovation within the children’s entertainment industry, from their introduction of animations with synchronized audio, full-length animated feature films and then later into theme parks and on-ice and Broadway shows. One important element of Disney’s success was the extent to which they integrated and expanded into different
The ability to communicate his vision was just the beginning of Walt Disney’s leadership characteristics. Simply stating ones vision is not enough, you must motivate your followers to reach goals, and Disney was an excellent motivator. One tactic he used to motivate employees was encouraging innovation and rewarding good ideas. In pursuit of additional funding to create new films, Disney reached out to his employees on possible ways to obtain funding from Disneyland. A team of seven people decided to increase revenue they would open the park on weekdays and allow corporate members to offer discounted tickets for their employees. Overall, their plan was a huge success. To reward his employees for their success, on Christmas day each employee opened their door to find Mickey Mouse standing there with an envelope. Inside it were 100 shares of Disney stock, 25 $1,000 bills and a hand-written note from Walt: “It’s fantastic. You’re fantastic. Do it again” (Bradt, 2015).
“When you believe in a thing, believe in it all the way, implicitly and unquestionable.”
Disney has moved well beyond its cartoon-oriented roots. Though the company is still involved the production of original feature films and other related media (and though the media network division of the Company is still the organization’s leading generator of revenue) the company has long since stopped being your typical “animation studio” or “film production company.”