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Ethical Issues in Sales

Decent Essays

Ethical Issues in Sales: Two Case Studies

Thomas L. Carson

Ethical issues in sales are an important and neglected topic in business ethics. Roughly 9% of the U.S. work force is involved in sales of one sort or another. But very little has been written about ethical issues in sales.

Case 1: Shoe sales [The following case is taken from a paper that I received from a student. I am using this case with the student’s permission. The student did not want me to use his/her name. I have made some minor stylistic and grammatical corrections, but otherwise, the description of this case is taken verbatim from the student’s paper.] My introduction to retail sales began at the age of seventeen in a small “stocks-to-suits” men’s store. The old-timers …show more content…

The premiums seemed quite excessive to me and I was displeased with Blue Cross on other grounds (I had to fill out many forms in order to file claims and blue Cross was slow in paying claims). I told the benefits person that this was a lousy deal and that I thought I could do better for myself by going to a private insurance company. (I fear that I was rather rude to her.) I left the benefits office in state of agitation and walked off the campus where I saw a sign for a Prudential Insurance agent. I walked into the office and met the agent, Mr. A. O. “Ed” Mokarem. I told him that I was looking for a one-year medical insurance policy to cover me during the period of the fellowship and that, for all of my unhappiness with Blue Cross of Virginia, I planned to resume this policy in a year when I returned to teaching. (The university provided this policy free of charge to all faculty who were teaching). He showed me a comparable Prudential policy which cost about half as much as the Blue Cross policy through the university. He took a good deal of time explaining the policy to me. I thought that it looked like a very good deal and I reasoned that the Prudential policy would probably involve less red tape in filing claims. I expressed considerable enthusiasm about the policy and asked him to fill out the forms so that I could

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