Gap Analysis : Gap Inc.

GAP Inc. is the parent company of Old Navy, Banana Republic, Piperlime, Athleta and INTERMIX. GAP was opened created by Doris and Don Fisher in 1969, established because they couldn’t find a pair of jeans that fit. Now, 46 years later there are 3700 stores and more than 150,000 stores, even with stores open in China and Italy. GAP was founded on the principles of creativity, delivering results, doing what’s right and always thinking of customers first (Gap Inc., n.d.). 46 years later, GAP still

The Gap began as a single store in San Francisco in 1969 managed by Donald and Doris Fisher. At first the only items sold were Blue Jeans and records; which at the time was becoming part of Americans standard wardrobes. Most importantly Mr. Fisher emphasized great prices and a good fitting jean compared to Levi Strauss & Co. As the years went by Gap Inc. began to sell more than just blue jean; specializing themselves in products for men, women, and children. The company prides themselves in casual-style

Managing Change Citigroup MGT/426 Managing Change Citigroup The cycle of change is a process from which an organization goes through a major change or implementation in order for the organization to change the way it currently does business. These changes can come about for many different reasons, changes in technology, changes in the business structure, or major innovations within the business sector. The four cycles of change are entrepreneurial stage, collectivity stage, formalization

Gap Inc. “is a leading global retailer offering clothing, accessories and personal care products for men, women and children under the Gap, Banana Republic, Old Navy, Athleta and Intermix brands.” (Gap Inc.) I chose Gap Inc. because I frequently shop at their brand name stores like Old Navy. Gap Inc. has over 3,300 stores operated worldwide in more than 90 countries. Gap Inc. also support many not-for-profit cause and every year a link is sent to the customers after one of their shopping experience

TRADE AREA ANALYSIS Trade Area Analysis, Development and Mapping Trade area analysis and mapping describe the characteristics of the area around a store or network of stores. Without accurate trade area definitions, you cannot measure the key statistics that impact a store's performance. Use trade area analysis to aid site selection and target marketing. Trade area analysis and mapping tell you: • Where a store's customers are coming from • How many customers you have in a trade area

Situational Analysis for Gap Inc. To get a better idea of how Gap Inc. is doing overall a variance analysis must be done. In addition various financial ratios must also be calculated. For the variance analysis the fiscal years of 2013 and 2015 are being examined and compared. The financial ratios that will be looked at are: working capital, current ratio, quick ratio, debt to equity ratio, debt to total assets ratio, inventory turnover, capital assets turnover, total assets turnover, return on total

Gap, Inc. Portfolio Analysis [pic] Company Overview: Gap, Inc. is a leading American specialty apparel retailer based in San Francisco, California. It sells casual apparels, accessories, and other personal care products for men, women, and children. The products of Gap, Inc. include denim, khakis, T-shirts, boxers, casual wear, and others. It is traded in New York Stock Exchange under the symbol GPS. Currently, the company boasts approximately 150,000 employees and 3,139 stores all around

Introduction / History Gap Inc. was inspired by the struggle of a married couple Donald Fisher and his wife Doris Fisher, who together raised $63,000 to open their own store in San Francisco’s Ocean Avenue. They sold primarily Levi’s jeans and LP records, the records were sold to attract young people into the store. With the stores gained popularity it earned $2 million in its second year of operation. With all the success of their first store they opened their second store in San Jose in 1970 following

Strengths Large network of physical stores Gap, the company, has a large network of physical locations. At the beginning of February 2008, the company had 3,167 stores, including 1,249 in the US and 1,918 in international locations such as Canada, the UK, France and Japan. Gap has also entered franchise agreements to operate Gap stores or Gap and Banana Republic stores in Singapore, Malaysia, United Arab Emirates, Kuwait, Qatar, Bahrain, Oman, Indonesia, and Korea. Comparatively, Gap’s competitor

The GAP, Inc. The Fiscal year Ended January 28, 2012 A. INTRODUCTION AND OVERVIEW 1. Financial Statements Included in the Annual Report 2.1. Consolidated Statements of Cash Flow 2. Major Competitors of the GAP, Inc. American Eagle Outfitters, Inc., J. Crew Group, Inc., and the TJX Companies, Inc. can be shown as the major competitors for the GAP, Inc. Based on the data given in annual reports of the companies, gross margin % for GAP, Inc. is 36%, while American Eagle Outfitters