preview

Research Methodology : Methods And Data For The Purpose Of Making Business Decisions Essay

Satisfactory Essays

3. Methodology

According to (Kothari, 2004, p. 8)“Research Methodology is a way to systematically solve the research problem”. In another definition of the Research Methodology, based on (Research Methodology, 2016)“The process used to collect information and data for the purpose of making business decisions. The methodology may include published research, interviews, surveys and other research techniques, and could include both present and historical information”.
It can be concluded that the research methodology is one of the ways that can be used to solve a problem that is by collecting information and data such as interviews, surveys or other useful ways to make a right decision.

The purpose of this research is to determine the needs and requirements of dog owners related to dog daycare and dog salon before the business opened in Jakarta.

In this research, the authors will conduct primary research and secondary research, which will be collected data from two main sources, namely primary data and secondary data. Primary data will use two tools, namely a survey through questionnaires and observation, while the secondary data will be from books, articles, newspapers, magazines, the Internet and other sources related to the research.

The author also uses two types of research to collect primary data, namely quantitative research and qualitative research. Explanation and application of these two methods will be discussed further.

“Qualitative research is an approach

Get Access