Samsung Electronics Manufacturing And Digital Media

Samsung is a multinational conglomerate from South Korea and its headquarters are suited in Seoul, Samsung town. Samsung Group is composed of many affiliated businesses, which come together due to the Samsung brand. Samsung Electronics is one of the prominent industrial affiliates of Samsung and it is ranked 5th in the market value. It is also the second largest IT Company globally as ranked by 2015 revenues (Bui & Tran, 2017). There are other affiliates such as Samsung C&T and Samsung Engineering that deal with construction and Samsung Heavy Industries for shipbuilding.

Samsung is a south Korea famous Electronic Industrial company which mainly makes at Electrical appliances, mobile phones and LCD, etc. It was recognized as one of the world 's largest and successful electronics brands. Samsung was a third most innovative company in the consumer electronics, Samsung grew from a local industrial leader into a worldwide consumer electronics brand (Samsung.com, 2015). Technology companies in the early stages of development, all research and development projects can only be started from scratch, but research needs to continue to try and improve, demand costs will greatly improve. Technology companies in the early stages of

Samsung served as the manufacturing industry and international company analyzed. Samsung has been in business for over 70 years and manufactures products for diverse markets, including: digital media, high -tech electronics, home appliances, information technology and telecommunication. Samsung's motto is to "inspire the world and create the future" by leveraging three key strengths: new technology, innovative products and creative solutions.

Samsung is the 7th most valuable brand in the world fuelled by its success in the smartphone and TV industry (Interbrand, 2014) (Forbes, 2015). Its product innovation and design capability has allowed it to win 11 consecutive awards at the consumer electronics show (Samsung, 2014) and has strong commitment to producing ecologically friendly products (Han, 2010).

By the end of 2012, Samsung electronics become the largest producer of televisions and mobile phone. In order to achieve the success and the dramatic rise in consumer electronics sector, the company initiated new methods to innovate and create high quality products .

Samsung Company: Samsung was founded by Lee Byung-Chul in 1938 as a trading company. Those competencies for creating innovative items and enhancing market effort. To attain this, we need aid upgrading the competitive edge the competitive edge of our business by reorganizing our production network, strengthening our R&D department, and expanding our high-end product line-ups. Moreover, expansion profitability, we are additionally contributing to the improvement of premium appliances in the side-by-side refrigerator, cooling system and washing machine segments, same time underscoring our duty on personal satisfaction. As a business sector leader company committed to continually strengthening their competence in both the built-in appliance and home network markets.

As a small business, Samsung has evolved into a global enterprise extending its business to sophisticated technologies, semiconductors, create skyscrapers, factories, petrochemicals, costumes, medicines, financial institutions, hotels, etc. Distinctive inventions and products have been achieved and have helped to develop these industries continuously. Samsung chose a different strategy in its work compared to other competitors in the Korea

There are a surplus of products such as batteries, hard drives, televisions, air conditioners and Smartphone being manufactured by Samsung. Samsung electronics is spread across 80 countries and has developed a reputation by emphasizing on innovation in its management strategies. Samsung has got a bunch of sections within their organization, stretching from technology, manual labour work, markets and consumers. As a worldwide company with roughly 200,000

Samsung is a well-known and acknowledged industry leader in the digital arena. The digital powerhouse strives to create superior products and services hoping to improve the lives of their customers around the world. Samsung has diversified their company products from consumer electronics, to telecommunications, home appliances and now a smart car. Samsung has shown that the successful diversification that it has been able to integrate into its operations has become an essential element in the company’s strategic plans. Samsung’s technology products include the screen technology, TVs, batteries and chip design. It also has manufacturing operations such as general manufacturing which comprises semiconductors and components, system production which involves applications and software and the device assembly packaging like the label assembly and batteries (Hong, 2012).

Samsung Electronics' mission statement “Inspire the World, Create the Future.” reflects the company’s commitment to continue leading these markets and to capture other key markets that their products lie within. Through their efforts, Samsung hopes to contribute to a better world and a richer experience for all. As part of this vision, Samsung must continually assess their environment and brand positioning, to maintain a competitive advantage over its rivals.

Today, Samsung has sparked in terms of innovation and instead of satisfying the needs of the society, they have literally started to create the need for people.

Samsung has been dedicated to making a better world by reaching a diverse range of businesses involving advanced technology, skyscraper and plant construction, finance, hotels, and more. Samsung is known for their flagship company, Samsung Electronics, that now leads the global market in high-tech electronics manufacturing and digital media. This company is well known around the world.

Samsung takes many philanthropic initiatives that aim helping global communities lead healthier, smarter and more sustainable lives. Samsung devises many such programs to make a positive difference in the lives of locals by using its employees and technology.

Company Background: Samsung is a South Korean multinational company those starting its business as a small trading company and right now becoming world largest corporation. The company deals with its business in several sectors such as advance technology, finance, petrochemical, semiconductors, plant construction, skyscraper, medicine, fashion, hotels, chemical and others. The company was established in 1969 in Suwon, South Korea and known globally for its electronic products (Kelly, 2011). The company is manufacturing several latest technologies, electronic appliances such as mobile phones, tablets, laptops, TVs, refrigerators, air conditioners, washers and other products. The company runs its operations and sales its products in 61 countries with approx 160,000 employees in all over the world (SAMSUNG, 2014). Moreover, the company acquired the position of the world biggest IT maker in 2009 by beating the Hewlett-Packard (HP) previous leader. Its sales revenue in the segment of LCD and LED is the highest in the world. Furthermore, Samsung also becomes world leader in the segment of tablets, mobile phones and gadgets.

Samsung is widely recognized technology company, and well known for its home theater and consumer electronics, such as its smartphones. At Samsung’s website (2016) under the Values & Philosophy section, the company informs the public that: