Strategic Planning Process Paper

The Mission Statement is a vital component in the strategic planning of a business organization. Creating a mission is one of the first actions an organization should take. This can be a building block for an overall strategy and development of more specific functional strategies (Abrahams, 1995). By defining a mission an organization is making a statement of organizational purpose.

1. Mission and Vision Statement – Mission is a written declaration of the purpose of an organization and Vision is that business will accomplish in future years.

Ideally, a good mission statement also provides information regarding the organization’s overall management philosophy, its business model, its technical and social competencies, and its values and beliefs (Aguinis, 2009; Azaddin, 2011; Bart & Hupfer, 2004; Covin, Slevin, & Schultz, 1994). Moreover, to make mission statements of large companies more individually relevant, Azaddin (2011) advocates flexible “guiding statements” that account for the “context, culture, structure, and needs of an organization” (p. 31). Thus, a mission statement must be meaningful and applicable to all stakeholders for strategic decision-making to be effective.

Comcast is the leading cable telecommunications and Entertainment Company in the industry. Their strengths lie in their products and the will to explore and improve with their services. They always continue to provide customers with new and improved services and continue to build on existing services. Comcast is the fourth largest cable company in the world and served customers in 39 states with over 24.7 million cable customers. (Comcast, 2008). The chart below shows the amount of subscribers in the country:

Most organization have develop an element called a mission statement. A mission statement describes and helps focus the attention of organizational members and external constituents on the organization's core purpose. This is use in the criminal justice and security agency use mission statement for the success of the organization and better serve the community or businesses that they have agree to serve and protect.

Strategic planning within a company is a tool used in companies that help mature areas in total quality management. This type of planning creates a cohesive management system for lower level employees to better adapt in. “Strategic planning determines where an organization is going over the next year or more and how it 's going to get there. Typically, the process is organization-wide, or focused on a major function such as a division, department or other major function”(McNamara, 2008). In order to plan effectively one must first make a clear assessment of the plan and have an analysis on the corporations mission statement and objective.

But some models are different, such as centralized and decentralized. In the centralized hierarchy of organizations, the decisions or personnel actions, planning, formulation of policies and procedures, adjudication of conflicts and other significant issues are made from the top. In decentralized organizations, the decision on these major issues is routinely made throughout the organization. Whether an organization is centralized or decentralized mostly depends on the type of agency and the beliefs of the top managers. This decision depends on the expertise of all the managers and the staff personnel. 5 Mission statements, if properly understood and accepted by organized personnel, is the framework by which an organization will operate. A mission statement can be defined as a statement or description of an organization’s common purpose and continuing purpose for existing responsibility of it’s client or constituents, at least by implicating it’s ideology, values and operation’s principals. An example of a mission statement by a business may be: (1) Quality comes first (2) Customers are the focus of everything we do. (3) Continuous improvement is essential to everything we do. (4) Employee involvement is our way of life. (5) Dealers and suppliers are our partners. (6) Integrity is never compromised. An example of a criminal justice organization may be: “ The mission of the department is to safely incarcerate convicted felons; to keep inmates secure, safe from physical

Whisenand, P. M., & McCain, J. K. (2014). Managing Police Organizations. In P. M.Whisenand, & J. K. McCain, Managing Police Organizations (p. 33). Upper Saddle River, NJ: Pearson Education.

They must express objectives that can be tested -- there has to be some way to determine whether or not an organization is meeting its goals.

The organizations that will be discussed are Century 21 Powerhouse Realty where I am employed at as a real estate agent and the Disney organization, which is an organization that has adopted total quality management. In the following paragraphs I will evaluate my organization’s mission, vision, goals, and objectives as well as discuss the relationship

Organizing the direction of a business or corporation is essential because it can increase profitability and provide broad guidelines for how to accomplish the organization goals. This is where a mission statement becomes useful. A mission statement should be short, concise, and to the point. Employees should be able to remember it and make it part of their everyday work culture.

The Mission, Vision and Values of a company play a Fundamental role in Strategy Formulation and Strategic planning. We will discuss throughout this assignment, how developing effective mission, vision and values can help shape, develop and guide a firms Strategic choices. They reflect the firm's fundamental core ideology. At the most basic level a mission statement can describe the firms overall purpose for being. It provides an inside to the present business scope and purpose of the firm that is "who we are, what we do, and why we are here". It explains the firm's very reason for existing. It will

"Planning the process of determining the organization's objectives and deciding how to accomplish them." The planning of a business includes the outlining of a mission statement, goals, objectives, and etc... "Mission or mission statement, is a declaration of an organization's fundamental purpose and basic philosophy." A mission statement is basically a statement of purpose. Vision and

The mission statement communicates to stakeholders the main activities that the company focuses on in order for it to achieve its vision. The mission statement communicates to employees’ information on how to conduct their day to day activities. The mission statements also describe the organizations, policies, culture as well as ethics (Alesia 2013).

The mission of a company is considered to be its purpose. Basically, it should include what you will provide, who you will serve and also highlight your key attributes that should distinguish your organization from your competitors. There are no specific rules to develop a mission statement, what really matters is that should be a reflection and a helpful synopsis of the organization as well as it should speak to your stakeholders. Some characteristics that makes a mission statement successful is when it is succinct and can be printed in the back of a business card, when it is memorable and unique. Lastly it ought to be realistic and current, for instance, the mission should be a description of the present and not the future as well as it can not change constantly, in this case, when the firm changes its priorities, it is necessary to think if the new directions will affect its mission.