Super Bowl Commercial Analysis

This advertisement was played during the Super Bowl, so the Snickers company knew how important it was to make a great advertisement in order to keep the audience as entertained as possible. Since the Super Bowl is always such a big event, it would have the potential to draw millions of new customers. The incorporation of football in this advertisement keeps the attention of viewers, while showing off the Ethos and Pathos appeals to get the Snickers Candy Bar the endorsement they desired. Although Snickers is a very popular brand of candy already, utilizing the chosen celebrities and the time in which they aired it, adds to the desire of a Snickers Candy Bar.

This commercial uses kairos to reach a large audience. During the Super Bowl, thousands upon thousands of people are tuned in to watch. During time outs and other breaks, commercials are aired to fill in the time. This is a great time for companies to take advantage of the plethora of viewers. This commercial is aimed towards both men and women that are in their mid-twenties to mid-thirties. The Super Bowl audience is largely composed of men and women

The commercial has excellent Kairos. As Americans, the Super Bowl is the closest thing to a cultural event that we can claim. A Budweiser commercial during the Super Bowl is already going to have extreme effectiveness. Beer and football is already a perfect mixture, but they add puppies which basically demonstrates all three of the things American’s love the most. Budweiser knows exactly what they are doing while targeting the Super Bowl audience. Not only are

In a commercial shown this past Sunday during the super bowl featured what is described as a political statement. Although, the owner of the company 84 Lumber which produced this commercial is saying otherwise. Making the statement “My intent was to show that through struggles we will do anything we possibly can to make the world a better place for our children,” 84 Lumber’s CEO Maggie Hardy Magerko said. While she had said, many people are of course taking to social media to express either love or hate towards the company. Some even going as far as to cancel orders with 84 Lumber, because of the commercial. Nonetheless, the commercial aired during the super bowl but was only 90 seconds long and ended

For me among all the Super Bowl Ads, 2014, the most memorable and effective one was the Budweiser’s, “Puppy love” ad. It was a heartwarming story to see an adorable puppy’s determination to hang out and be friends with his favorite famous Budweiser Clydesdale horse.

Nationwide Mutual Insurance Company’s Super Bowl advertisement, “#makesafehappen” released on February 1st, 2015, has received negative attention because of its morbid yet practical depiction of a young boy who has passed away due to a “preventable accident” before experiencing the life in which a teen or young adult would otherwise. The advertisement also uses the death of a young child to appeal to parents; especially the mothers, largely using pathos to raise awareness of deadly accidents which could otherwise be preventable. Logos and ethos, although weak in this advertisement, also raises awareness on preventing avoidable accidents.

The Super Bowl is a major event for many Americans. Some enjoy the game itself, others come for the big party and the delicious food, while others just watch the commercials. This year was the 51st Super Bowl, and the teams who were involved in 2017 were the New England Patriots and the Atlanta Falcons. The New England Patriots previously appeared nine times in the Super bowl, and won five of them. The Atlanta Falcons are from Georgia, and were in one Super Bowl championship. The Falcons were considered the "underdogs" for the game, however, their performance this season in the playoffs gave them a good chance. Their record was 11 wins, 5 losses, but the Patriots had an extreme record of 14 wins and 2 losses.

In the article San Francisco nudges homeless people away from super bowl fan village by Alison Vekshin, Bloomberg News, adapted by Newsela staff 01.28.15, it infers us about the upcoming gatherings or parties due to this years Super Bowl which will infact be held here in the state of California. In this article it also infers to the audience or me specifically about how San Francisco California is not only one of the hottest spots in America right now due to its upcoming event(s) but they also tell us about the wide range of homeless people that live in this area. Unfortunately since the Super Bowl is being held in this area, as January 30th they have started to begin placing these homeless individuals in other cities hoping that they draw

Skittles, a very tasty and sweet kind of candy. During this commercial this person kept throwing a single skittle into people's mouth one by one. It started out with on person then next thing you know there was another random person. It was funny because the person throwing the skittles had their grandma in the line. After the grandma there was a burglar then a cop who was trying to catch the burglar. Then it ended with skittle's saying, " Romance the rainbow, taste the rainbow."

Each year the SuperBowl commercials generate exceptionally high advertising revenues due to this event's ability to attract a very broad audience. Advertisers pay close attention to the demographics and psychographics of the viewers, looking for an opportunity to speak directly to their core demographic and psychographic segments with clear, compelling and emotionally stirring messages. The costs of producing and airing a SuperBowl commercial are so significant that many advertisers complete extensive tests of their concepts and multiple versions of their ads before choosing the best possible one for the expensive time slots purchased (Vranica, 2012).

The Snickers commercial was set in the wild west and was supposedly "LIVE". The scene starts off with three cowboys calling for Jeremiah (played by Adam Driver). They talk about the third quarter for a few seconds but then they all get shot. Jeremiah backs off and bumps into a building and it falls down,then the entire set starts to crumble.All the cowboy actors run away and the camera zooms out to reveal that it was a set and not a real place.the screen cuts to black and says " You ruin LIVE Superbowl commercials when you're hungry" - snickers.

This is what help or what Patriots they did to won the 2015 superbowl. Patriots score the first touchdown by a 11-yard touchdown catch by LaFell. Then Rob caught six catches then a 68 yard touchdown. Rob also caught a 22 yarder from brady which move them in front again. Later, Edelman also caught 9 catches and a 109 yd with a score. Brady also drove the Patriots 80 yards in seven plays on his first drive of the year. The patriots had pulled of the second half comeback in Super Bowl history. Patriots running back James Develin returned the kickoff five yards and sending the game to halftime. Then Malcolm Butler intercepts Russell Wilson pass at the end zone with 26 second. That Brady threw eight complete pass. Tom brady also throw 37 pass out

Does anyone care for Sunday night football? This is not just any Sunday night NFL game, but the biggest sporting event in the world that 151 million people will watch in 232 different countries. (“By the Numbers”). Welcome to the Super Bowl. The huge night that everyone looks forward to is a “billion-dollar economic engine that is bigger than the Gross Domestic Product of many nations” (John 3). Although the Super Bowl is only played once a year, it is the biggest, most-widely known game in American history and the most-widely viewed television spectacle in the world.

Doritos and Mountain Dew are some of the most well known food and drink brands out there. Likewise, the Super Bowl's commercials are known for being great. With no surprise, they have an ad in the Super Bowl to help promote them selves. To show of the new flavors of each, one being fire and the other being ice, it is a "Battle between heat and chill".

Snickers also goes on to play a commercial in which illustrates an intense game of football at the park. Next, the audience learns that Betty White is one of the wide receivers. When the ball is