The Last Game Analysis

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The advertisement, which is a common phenomenon in human society, has thousands of years of history. The American Advertising Association defines advertising as paid mass media, whose ultimate aim is to deliver information to change people's attitudes toward the advertised goods and induce their actions, leaving advertisers to get benefits. According to the definition, we know the primary purpose of the advertisement is for the merchant to promote the products or services and receive benefits in return. The Nike football "The Last Game" advertisement delivers a story in which the human football players are replacing by the clone players, and the players gather to defeat the clone players at the last game. The advertisement shows not only the
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