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Ghirardelli Company Essay

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 I. Introduction to the Ghirardelli company: II. The interaction of resources between households and business and governments: III. Market mechanisms of chocolate, Price elasticity of chocolate, GDP and foreign exchange: IV. Trade and Productivity: V. Unemployment, Inflation and business cycle: VI. Classical and Keynesian economics, Aggregate Supply and Aggregate Demand: VII. Conclusions and Outcomes  Introduction to the Ghirardelli company Introduction to the Ghirardelli company - a subsidiary of the Lindt & Sprungli company since 1998. (1) Ghirardelli opened its doors in 1852 (2) and is one of oldest continuously operating chocolate maker in the United States. They pride themselves on being one of the few American companies that make chocolate from the bean to the bar. They also pride themselves on having high quality chocolate. (3) The new product proposed is an energy bar, in the form of a chocolate and coffee bar. The new product line would be three kinds of bars; dark chocolate, milk chocolate and white chocolate with coffee pieces in them. II. The interaction of resources between households and business and governments: The product addressing household needs. This product I believe will address the household need for energy bars in the form of chocolate and coffee bar. It should be pushed as a substitute for the energy shot that is being sold. As seen in the following, the business climate and performance, the demand in the energy bar is

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