Which Fastfood Restaurant Makes the Better Burger? Essay

669 Words3 Pages
McDonalds, Burger King and Wendy’s are well-known fast food restaurants, also known as Quick Service Restaurants (QSR) they have all been in business for over 50 years. The following is a snippet from QSR magazine’s August 2013 special report on the QSR top 50 Burger Segment. RANK QSR 50 RANK COMPANY/CHAIN NAME 2012 U.S. SYSTEMWIDE SALES (MILLIONS) 2012 U.S. AVERAGE SALES PER UNIT (THOUSANDS) NUMBER OF FRANCHISED UNITS IN 2012 NUMBER OF COMPANY UNITS IN 2012 TOTAL UNITS IN 2012 TOTAL CHANGE IN UNITS FROM 2011 1 1 McDonald's $35,600.0 $2,600.0 12,605 1,552 14,157 59 2 4 Wendy's2 $8,600.0 $1,483.8 4,528 1,289 5,817 -34 3 5 Burger King* $8,587.0 $1,195.0 7,000 183 7,183 -21 Do these statistics reflect that maybe McDonald's…show more content…
McDonalds, Burger King and Wendy’s are well-known fast food restaurants, also known as Quick Service Restaurants (QSR) they have all been in business for over 50 years. The following is a snippet from QSR magazine’s August 2013 special report on the QSR top 50 Burger Segment. RANK QSR 50 RANK COMPANY/CHAIN NAME 2012 U.S. SYSTEMWIDE SALES (MILLIONS) 2012 U.S. AVERAGE SALES PER UNIT (THOUSANDS) NUMBER OF FRANCHISED UNITS IN 2012 NUMBER OF COMPANY UNITS IN 2012 TOTAL UNITS IN 2012 TOTAL CHANGE IN UNITS FROM 2011 1 1 McDonald's $35,600.0 $2,600.0 12,605 1,552 14,157 59 2 4 Wendy's2 $8,600.0 $1,483.8 4,528 1,289 5,817 -34 3 5 Burger King* $8,587.0 $1,195.0 7,000 183 7,183 -21 Do these statistics reflect that maybe McDonald's has the better hamburger? Some might say yes, but let's take a closer look. I went to the web sites of each of these QSR’s, www.mcdonalds.com (McDonald's), www.bk.com (Burger Kings) and www.wendys.com (Wendy’s) and checked out the nutritional information that they have available on each of their sites. I compared hamburger size McDonalds and Burger King weigh slightly less at only 100g while Wendy’s was 102g. Next I looked at the total fat content for each of their burgers. McDonald’s and Burger King have only 9g of total fat; while Wendy’s is 10g. If you take into account their size difference; the total fat content is comparable. I then dug deeper and looked at Trans Fat, McDonalds and Wendy’s were 0.5g while Burger Kings was 0 g could
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