1. Write 2 products/services you want pursue if you become to an entrepreneur. 2. Identify your target market by answering the following question in the box provided below. a. WHO are your target customers? b. WHY are you targeting those people? c. WHAT is your goal in targeting these customers? Product/Service Target Market Who: 1. What: Why: Who: 2. What: Why:

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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1. Write
2 products/services you want
to pursue if you become
an
entrepreneur.
2. Identify your target market by answering the following question in the box
provided below.
a. WHO are your target customers?
b. WHY are you targeting those people?
c. WHAT is your goal in targeting these customers?
Product/Service
Target Market
Who:
1.
What:
Why:
Who:
2.
What:
Why:
Transcribed Image Text:1. Write 2 products/services you want to pursue if you become an entrepreneur. 2. Identify your target market by answering the following question in the box provided below. a. WHO are your target customers? b. WHY are you targeting those people? c. WHAT is your goal in targeting these customers? Product/Service Target Market Who: 1. What: Why: Who: 2. What: Why:
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