17. Objectives are both targets and . A) Barriers B) Measuring sticks C) Threats D) Priorities E) Flow charts 18. The --- aserts that a minority of causes, inputs, or effort usually is responsible for a majority of the results, outputs, or rewards. A) MBO B) Principle of diminishing returns C) Project life cycle D) PERT network E) 80/20 principle 19. .is the second step in the MB0 process. A) Reviewing plans B) Performance appraisal C) Task analysis D) Developing action plans E) Setting objectives

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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17. Objectives are both targets and
A) Barriers
B) Measuring sticks
C) Threats
D) Priorities
E) Flow charts
18. The -------- asserts that a minority of causes, inputs, or effort usually is responsible for a majority
of the results, outputs, or rewards.
A) MBO
B) Principle of diminishing returns
C) Project life cycle
D) PERT network
E) 80/20 principle
19. . is the second step in the MB0 process.
A) Reviewing plans
B) Performance appraisal
C) Task analysis
D) Developing action plans
E) Setting objectives
20. As defined, decision making involves
A) Eliminating uncertainty
B) Leadership
C) Information technology
D) Choosing
E) Overcoming fears
18. When the situation in which a problem occurs is changed so that the problem no longer exists,
the problem is
A)
Dissolved
Doc. No.: EXM/F/03
Page No.: 4/5
Issue No.: 1
Last Update: 15/04/15
Revision No.: 1.1
Date: 12/04/06
Author: EC
Approved: Provost
B)
Created
C)
Optimized
D)
Resolved
E)
Satisfied
19. Which of the following is not one of the four definitional dimensions of a group?
a) Trust
b) Common identity
c) Free interaction
d) Two or more people
e) Common purpose
Transcribed Image Text:17. Objectives are both targets and A) Barriers B) Measuring sticks C) Threats D) Priorities E) Flow charts 18. The -------- asserts that a minority of causes, inputs, or effort usually is responsible for a majority of the results, outputs, or rewards. A) MBO B) Principle of diminishing returns C) Project life cycle D) PERT network E) 80/20 principle 19. . is the second step in the MB0 process. A) Reviewing plans B) Performance appraisal C) Task analysis D) Developing action plans E) Setting objectives 20. As defined, decision making involves A) Eliminating uncertainty B) Leadership C) Information technology D) Choosing E) Overcoming fears 18. When the situation in which a problem occurs is changed so that the problem no longer exists, the problem is A) Dissolved Doc. No.: EXM/F/03 Page No.: 4/5 Issue No.: 1 Last Update: 15/04/15 Revision No.: 1.1 Date: 12/04/06 Author: EC Approved: Provost B) Created C) Optimized D) Resolved E) Satisfied 19. Which of the following is not one of the four definitional dimensions of a group? a) Trust b) Common identity c) Free interaction d) Two or more people e) Common purpose
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