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- 1. The business that I will start is a Coffee business.As a result,it aims at solving the problem of- -Quality of coffe bean -Coffee brewed properly -To take it from a common coffee to a global drink -To create acceptance through all age segments -To supply coffee globally that is of quality 2.The product or service -Quality coffee having no match in the industry -Ease of use and less time of preparation -Include variants to suit each ones taste -Build on the benefits of different types of coffees 3.Target market- -Young People -Coffee lovers -Office workers -Foodgram 4.Competitors- -Coffee estate owners -Local coffee manufacturers -Coffee companies as it forms a substitute 5.Promotion -Advertisement from Instagram-Ads -Café’s interior design -10% discounts for first purchase -Special offer on customer’s birthday Based on the business idea above, do the following: How do you increase the interaction and interest of your audience during your time communicate the business idea?1. The business that I will start is a Coffee business.As a result,it aims at solving the problem of- -Quality of coffe bean -Coffee brewed properly -To take it from a common coffee to a global drink -To create acceptance through all age segments -To supply coffee globally that is of quality 2.The product or service -Quality coffee having no match in the industry -Ease of use and less time of preparation -Include variants to suit each ones taste -Build on the benefits of different types of coffees 3.Target market- -Young People -Coffee lovers -Office workers -Foodgram 4.Competitors- -Coffee estate owners -Local coffee manufacturers -Coffee companies as it forms a substitute 5.Promotion -Advertisement from Instagram-Ads -Café’s interior design -10% discounts for first purchase -Special offer on customer’s birthday Based on the business idea above, do the following: a. How do you communicate these business ideas creatively and innovatively to potential investors. Use the core…3 multiple choice questions please select a b or c thanks :) Which of the following is a core principle espoused in the Deloitte report calling for a new business paradigm to address climate change? Competitive market forces will be sufficient in ultimately assuring that global sustainability goals are achieved. The scope actions needed to ensure a sustainable environment will require that companies within an industry collaborate with one another. Real change in busniess practices will only come via government regulation. Which of the following statements best reflects a firm at the most evolved stage of corporate sustainability? "Our goal is to reduce our company's environmental footprints." "Sustainability principles are considered in all our corporate decisions." "Our commitment to sustainability will be driven by financial considerations." The concept of "use services" in the context of sustainability refers to allowing consumers to derive the benefits of use without the…
- 3 Compare the advantages and disadvantages of Ben & Jerry’s attempting to expand sales revenues by us- ing (a) a product development strategy or (b) a market development strategy.B2. Explain how the Triple Bottom Line Framework (TBL) enables the organization, to attain:Social Sustainability, Economic Sustainability, Environmental Sustainability and the challenges faces in implementing TBL on any chosen industry sectors or companies.5. i.To identify all the possible ways a product may be adapted to a new market, ithelps to separate its many dimensions into three (3) components which affect amarket’s acceptance of a product. Identify and briefly discuss these threecomponents. ii. Name the five characteristics of an innovation that can help determine the rateof acceptance or resistance of the market to a product.)
- 6. Markets are unified. A.True B. FalseD4) Pick a product and company name and then explain the 4 four P's regarding thatCreate a new product for Kellogg's company that could be an extension of an existing brand(family branding) or totally new branded product(individual branding) In order to assist in developing the marketing plan, the report should cover the following sections 1. introduction 2. Business mission statement (Source either from the company or your decision) 3. Marketing environmental analysis External environmental analysis Macro-environment: PESTLE analysis Micro-environment: Porter’s Five Forces Internal environmental analysis: SWOT and TOWS analysis (both in a table format listing a few key points – the SWOT and TOWS tables are not included in the word count) Optional: BCG Matrix (not included in the word count) 4. Marketing objectives ( develop SMART objectives based on marketing environment analysis) Based on UK marketing. Please use your own words. Many thanks
- list some facts of KFC how they apply the 8Ms of management1. Descriptive analysis: What are the profitability benefits for Apple to engage in the following Short Term Business Decisions: a. Make or Buy b. Keep or Replace c. Accept or Reject Special Sales orderFor many years Gerber has manufactured babyfood in small, single-sized containers. In conduct-ing an environmental scan, (a) identify threetrends or factors that might significantly affect thiscompany’s future business, and (b) propose howGerber might respond to these changes