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- 7 Multichoice’s DSTV and the South African Navy are similar as both of them are: a. non-rival b. nonexcludable. c. excludable. d. rival.In this activity you are presented with an excerpt from a manager’s meeting discussing segments in the smart phone market. Your task is to firstly determine what market segments you can identify (both from the information below and your own knowledge)? And then, based on this information, which target market would you select for the firm? From the Manager’s Meeting Natalia: As we all know, the company wants to enter the huge smart phone market. We have been a significant player in the electronic and entertainment market for many years and senior management has decided that now is the right time to grab a share of this market. Therefore, the main purpose of today’s meeting is to outline the various segments in this market in order to gain some understanding of the best target market for us. So who has some ideas about the various segments? Bianca: Obviously, Apple has made the smart phone a fashion statement – there’s clearly a segment that are attracted to the fact that it is a…In this activity you are presented with an excerpt from a manager’s meeting discussing segments in the smart phone market. Your task is to firstly determine what market segments you can identify (both from the information below and your own knowledge)? And then, based on this information, which target market would you select for the firm? From the Manager’s Meeting Natalia: As we all know, the company wants to enter the huge smart phone market. We have been a significant player in the electronic and entertainment market for many years and senior management has decided that now is the right time to grab a share of this market. Therefore, the main purpose of today’s meeting is to outline the various segments in this market in order to gain some understanding of the best target market for us. So who has some ideas about the various segments? Bianca: Obviously, Apple has made the smart phone a fashion statement – there’s clearly a segment that are attracted to the fact that it is a…
- What is mobile shopping ? List different mobile shopping apps available for the customers in GCC? What business will go for mobile shopping in futureVisit the site for Competition bureau (https://ised-isde.canada.ca/site/competition-bureau-canada/en) Choose one article, case or snippet of news from there that interests you. - Explain the issue/case/news in your own words, that is, summarize it from your own perspective providing the following information: provide a link to the article and identify the issue explain the role of Competition Bureau what was the outcome provide evidence of how it relates to the content understood in Unit 09 - Monopoly The response has to be around 300-400 words in lengthYou are required to develop a brief marketing plan for a new product that you will launch in your country. Thisnew product can be an extension or adaptation of a currently existing product in your country. . 3. Brief Overview of the Marketing Mix for the Product. This should be a concise description of howyou will address product features, distribution, promotion, and pricing for the product. 4. Conclusion: What value does this product offer to consumers that makes it unique or superior to othersimilar products on the market, and that is it likely to make it successful?
- Crate and Barrel is an international home furnishings chain operating 120 store worldwide. In 2012 it introduced a new chain called CB2, which sells functional furnishings, furniture, and decor items at lower prices than Crate and Barrel stores. CB2 represents _____ for Crate and Barrel brand A. Horizontal extension B. Upscale extension C. Downscale extension D. None of the aboveNEED URGENT! In a market for a new product, the coefficient of innovation is 0.04 and the coefficient of imitation is 0.2. The overall size of the market is 40000. If 1600 people adopted the product in first year and 1843 people adopted the product in second year, calculate the residual consumers who are yet to adopt the product at the begining of third year.a. 40,000b. 36,557c. 38,400d. 34,128 In Bass diffusion model, if p=0.2, q=0.3 and M=20000, calculate the cumulative number of people adopting the product at the end of first year.a. 8160b. 4160c. 4000d. 3817 Note:- Do not provide handwritten solution. Maintain accuracy and quality in your answer. Take care of plagiarism. Answer completely. You will get up vote for sure.Questions:1. INTUIT (financial and tax solution software) elaborate on use of customer research. Why did it work so well for the company?2. Could anything go wrong for INTUIT (financial and tax solution software) now that it has beaten out Microsoft? Why or why not?3. How should INTUIT gauge the results of its research among younger consumers with mobile devices?
- Ansoff matrix about new carbon fiber 3D printing bicycle company ( entered Europe & Asia pacific region during market simulation quarter 1-8)Intel proposes to start manufacturing chips in India but is still unsure of market potential. In between qualitative and quantitative, which type of market research would be more beneficial for Intel and why? List out the methods that can be used by Intel for this task.Give examples of industries that are affected by sea-sonality. Why would these businesses want to filter outseasonality?