A Canadian Cegep College has asked you to come up with an integrated marketing communications plan to raise the College’s visibility both domestically and internationally. Your should include overall objectives, SWOT analysis, and choice of marketing mix activities chosen to best accomplish the objectives within a $100,000 annual budget.Could you give me an plan？

A Canadian Cegep College has asked you to come up with an integrated marketing communications plan to raise the College’s visibility both domestically and internationally. Your should include overall objectives, SWOT analysis, and choice of marketing mix activities chosen to best accomplish the objectives within a $100,000 annual budget.Could you give me an plan？

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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