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A Click Submit to complete this assessment Question 58 Marketing Mix consists of the 4 P's. One of those P's is Place. The American fast-food chain called, IHOP, plans to close many of its franchised locations around the world. There have been many problems, such as customer complaints that service is not fast or friendly. The branch managers have told cashiers and employees about their poor performance, top management have been complaining about branch managers, and franchisees around the world have been having many issues with the owner/franchison 1. Identify the type of channel conflict in this example. 2. Define it. For the toolbar, press ALT+F10 (PC) or ALT+FN+F10 (Mac). 蛋 x X B I Paragraph Arial 10pt 田由用国 O O :: o WORDS POWERE

A Click Submit to complete this assessment Question 58 Marketing Mix consists of the 4 P's. One of those P's is Place. The American fast-food chain called, IHOP, plans to close many of its franchised locations around the world. There have been many problems, such as customer complaints that service is not fast or friendly. The branch managers have told cashiers and employees about their poor performance, top management have been complaining about branch managers, and franchisees around the world have been having many issues with the owner/franchison 1. Identify the type of channel conflict in this example. 2. Define it. For the toolbar, press ALT+F10 (PC) or ALT+FN+F10 (Mac). 蛋 x X B I Paragraph Arial 10pt 田由用国 O O :: o WORDS POWERE

Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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A lick Submit to complete this assessment. Quèstion 58 Marketing Mix consists of the 4 P's. One of those P's is Place. The American fast-food chain called, IHOP, plans to close many of its franchised locations around the world. There have been many problems, such as customer complaints that service is not fast or friendly. The branch managers have told cashiers and employees about their poor performance, top management have been complaining about branch managers, and franchisees around the world have been having many issues with the owner/franchisor. 1. Identify the type of channel conflict in this example. 2. Define it. 州 x X, & T Te For the toolbar, press ALT+F10 (PC) or ALT+FN+F10 (Mac). 10pt A v Paragraph Arial (2 用国 ΩΘ O WORDS POWERE hp del prt sc 19144 96 5 & 7. 6 2. 3. 00 因
Transcribed Image Text:A lick Submit to complete this assessment. Quèstion 58 Marketing Mix consists of the 4 P's. One of those P's is Place. The American fast-food chain called, IHOP, plans to close many of its franchised locations around the world. There have been many problems, such as customer complaints that service is not fast or friendly. The branch managers have told cashiers and employees about their poor performance, top management have been complaining about branch managers, and franchisees around the world have been having many issues with the owner/franchisor. 1. Identify the type of channel conflict in this example. 2. Define it. 州 x X, & T Te For the toolbar, press ALT+F10 (PC) or ALT+FN+F10 (Mac). 10pt A v Paragraph Arial (2 用国 ΩΘ O WORDS POWERE hp del prt sc 19144 96 5 & 7. 6 2. 3. 00 因
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