a) Why it is important to pilot a questionnaire before data collection. (b) How do you ensure that you obtain a high response rate in a survey?
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a) Why it is important to pilot a questionnaire before data collection.
(b) How do you ensure that you obtain a high response rate in a survey?
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- Compare the advantages and disadvantages of the following methods of collecting data: Observation , Interview, Questionnaire .An ice cream company wants to learn more about its customers, their ice cream preference, and their ice cream purchasing habits. They have created a survey and it is...not good. The survey contains the following types of ineffective survey questions: A vague questionnaire item A double-barreled question, and A subjective question In your initial post, please provide an example of how the ineffective ice cream survey questions might be constructed. Include one vague question, one double-barreled question, and one subjective question. And remember...it needs to focus on the ice cream preferences and purchasing habits of the customers. Your discussion post will only contain the 3 questions. Do not explain why they are ineffective! Just type out your questions and submit them.Consider the various survey question formats" open-ended, forced-choice, Likert scale, and the semantic differential. For each of the following research topics, write a question in each format, keeping in mind some of the pitfalls in question writing. Which of the questions you wrote would have the best construct validity, and why? B. A customer service survey asking people about their satisfaction with their most recent shopping experience.
- What are the consequences of poorly constructed questionnaires and instruments?Why it is important to pilot a questionnaire before data collection.What types of secondary data could be useful to inform the development of the questionnaire? Identify 03 methods of primary data collection by which the information the company requires could be gathered?
- Write any TWO disadvantages of asking open questions in a Questionnaire.Discuss which are the elements of the protocol for implementing a questionnaire data collection method. Elaborate a strategy for questionnaire design addressing the research question: “Does COVID-19 affect the work satisfaction of employees?”. Propose four main questions that are suitable in your view to be part of this questionnaire. Briefly motivate your choice of questions and the strategy for the question-design that you have used.Evaluate the advantages and disadvantages of distributing questionnaires through the mail, the Internet, and by other means.
- Your client (SuperSpool) imports hand-spun wool yarns from Australia and New Zealand. They have very little market share as they just started their business in the summer of 2021. Their biggest competitor is ClassicYarn. They want to increase awareness of their great products with the goal of gaining market share in the U.S. To help develop your agency's recommendations, you want to execute a survey of people who design knitting and crocheting patterns for customized clothing using specialty yarns. Which of the following questions is probably the BEST to use? A)Do you prefer hand spun yarns and American made products? B) Yes or No: Do you think ClassicYarn is a socially responsible company? C) On a scale of one to five with five meaning you strongly agree and one meaning you strongly disagree, how important is it that yarns you buy are made in the U.S.A.? D) Given current supply chain issues, knowing ClassicYarn uses only fibers made in the U.S.A., would you agree its products are more…14 Choosing the right respondents are essential to developing surveys that are beneficial. True FalseIDENTIFICATION: 1. The information that is provided by the respondents in a questionnaire is identified as? 2. The statements where the response of the respondents are based on in the Likert scale is called ? 3. is a type of composite measure that is composed of several items that have a logical or empirical structure among them? 4. These are indirect ways through which researchers probe the belief, attitudes, and feelings of respondents? 5. It is where the researcher presents a story or visuals and ask for the respondents to explain what is happening in it?