A. Marketing can help finance by: a. Keeping per unit production costs low b. Selling products at premium prices c. Keeping the cost of capital lower d. Selling products at low prices to increase volume

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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A. Marketing can help finance by:

a. Keeping per unit production costs low
b. Selling products at premium prices
c. Keeping the cost of capital lower
d. Selling products at low prices to increase volume
 

B. Value R is 90,000 and weighted at 40%, value T is 120,000 and weighted at 35%, and value Y is 105,000 and weighted at 25%: what is the weighted average of the 3 values?  What is the average of the values?

a. 104,250 is the weighted average and 105,000 is the average
b. 108,840 is the weighted average and 107,320 is the average
c. 104,250 is the weighted average and 104,500 is the average
d. 105,000 is the weighted average and 105,000 is the average
 
 
 
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