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- 12 Which of the following is NOT true of promotional strategies? a. Promotional strategies have remained stagnant over a period of years. b. Most modern campaigns utilize a variety of newer tactics. c. In today's competitive world, marketers should think more creatively to survive. d. Targeted customer segments have become more difficult to reach.Eash is a lifestyle e-tailer with two brands-Alpino and FBX.Both these brands are present in offline as well as online marketplace with more than 300 SKUs.The product line includes Audio and mobile accessories. Build a social media strategy for Eash's instagram handle @eashdotshop. The aim is to build an active audience with a budget of 25000 per month for a quarter. We expect you to at least include a campaign that caters to a niche and a micro-influencer/influencer strategy in this. Brownie points for quirky copies that explain the campaign. Be as creative as you can.Also Work on a Valentine's Month strategy for Eash.Shop's website. The aim is to run campaigns on that acquire customers as well as position our offerings and brand, targeting the Gen Z. Work on both and explain in brief.Make BeatBox beverage company analysis as a below instruction. * Company Analysis : this section explains what the company’s strengths are and how the company is able toachieve its mission and goals. No situation is entirely new, but all situations are unique. Just how a firmarrived at the current situation is very important. Before trying to design a campaign, an agency shouldcertainly know a lot about the history of all the principal players, the industry, the brand, the corporateculture, critical moments in the company’s past, its big mistakes, and big successes.
- What are blogs, and how are marketers using them to market their products and services? What advantages and disadvantages do blogs pose for marketers?You have been asked to work with Guiseppe on a project that involves building a marketing strategy for a boutique real estate agency in Malibu. Guiseppe is older and more experienced but has the same job title as you. You have strong feelings about the importance of digital marketing, and in your short career, you've seen very clearly that digital marking is the most important for this market. However, Guiseppe doesn't have much experience with digital, and he's pushing for a more conventional magazine and print-based advertising strategy. You don't interact much with Guiseppe, so you don't have a very strong personal relationship with him. Thankfully, you have lots of time in which to complete the project and reach a solution to your conflict. What strategy would you use to resolve this conflict with Guiseppe, and why? Please answer the following question: (c) Third, briefly describe how you would put your strategy into action. Specifically, what would you say and do to execute your…You have been asked to work with Guiseppe on a project that involves building a marketing strategy for a boutique real estate agency in Malibu. Guiseppe is older and more experienced but has the same job title as you. You have strong feelings about the importance of digital marketing, and in your short career, you've seen very clearly that digital marking is the most important for this market. However, Guiseppe doesn't have much experience with digital, and he's pushing for a more conventional magazine and print-based advertising strategy. You don't interact much with Guiseppe, so you don't have a very strong personal relationship with him. Thankfully, you have lots of time in which to complete the project and reach a solution to your conflict. What strategy would you use to resolve this conflict with Guiseppe, and why? Please answer the following question: (a) First, identify the situational factors from this scenario that are relevant to determining which conflict management strategy…
- You have been asked to work with Guiseppe on a project that involves building a marketing strategy for a boutique real estate agency in Malibu. Guiseppe is older and more experienced but has the same job title as you. You have strong feelings about the importance of digital marketing, and in your short career, you've seen very clearly that digital marking is the most important for this market. However, Guiseppe doesn't have much experience with digital, and he's pushing for a more conventional magazine and print-based advertising strategy. You don't interact much with Guiseppe, so you don't have a very strong personal relationship with him. Thankfully, you have lots of time in which to complete the project and reach a solution to your conflict. What strategy would you use to resolve this conflict with Guiseppe, and why? Please answer the following question: (b) Second, which of the five conflict management strategies would you adopt? Be sure to provide the appropriate label. (1 word…List trade offs while making a decision to provide a platform against journal ads for a small business owner?Related question need answer for A,B,C A.You are the brand manager of Bashundhara Group. You manufacture cement, tissues, and face mask. Your owner asked you to develop the brand further. Using four strategies develop the brand. Relate examples with theory. B. You want to develop communication mix for your business. With the proper use of theory mention and explain five different communication mix for your upcoming product. C. Explain advertising objectives. Which objective you will use for your new product and why?
- 33)tailors the brands and promotions to the needs and wants of specific cities, neighborhoods, and even stores. Select one: O a. Undifferentiated O b. Local marketing O c. Differentiated marketing O d. Niche marketingHow can the team create “buzz” for StuffDOT and grow its user base most effectively (a) using social media platforms (such as Facebook and Twitter) and (b) using its own website?What are Koval’s “ten fundamentals” of top YouTube creators? List some ways that YouTube content differs from traditional TV and movie content using the ten fundamentals. What three levels of targeting does Koval describe and how are they different? What is the difference between “trending topics” and “evergreen topics?” Which fundamental deals with these ideas?