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- Write a positioning statements for the products. Write one statement for Switz Foods – Mio Amore and another statement for Monginis – it’s revived competitor. (400 maximum word limit) Positioning Statement Template: To whom (target market or segment): Relative to (frame of reference – competition or substitutes): What is “point-of-difference” (customer value proposition):The consumer: describe the target market profile. Product : iBasket - Guopeng Liang Guopeng Liang target market profile focus on as below - Ideal customer Consumer demographics-the demographics should focus on profession, income level, age. Requirements Targeting activities please provide explanation and examples8- A small but profitable market segment which have special needs compared to other segments is called. a. a mass market b. a niche' market c. an undifferentiated market d. a differentiated market
- In marketing, we segments the market because product can't be all things to all consumers or it is possible for a particular product to b e appealing to all kinds of market because : Group of answer choices a. sense of individuality b. available product varieties c. Consumer preferences d. consumers have unique needs and desires or heterogenous in natureMarketing targeting aims at: a) Evaluating various segments b) Comparing various segments c) Attractiveness of the segment d) Deciding the segment e) Only a & bElaborate and explain each of this context. 1. A good marketing team can help develop a positioning statement to helpreach as much or the target market as possible. The best start for any positioning analysis is gaining a thorough knowledge of a product or service's target market. This is the group of people or businesses that will best benefit from the use of the product/service.
- market positioning marketers objective is to:. a. Create bad impression about the competitors product b. None of the option c. Create unique market positions for their products d. Create confusion among customers about their product6) What does VALS (Values, Attitudes, and Lifestyles) segmentation aim to understand about consumers?* OA) Their willingness to pay a premium for products OB) Their personality traits and values OC) Their purchasing history and brand loyalty O D) Their geographic location and cultural background Note:- Please avoid using ChatGPT and refrain from providing handwritten solutions; otherwise, I will definitely give a downvote. Also, be mindful of plagiarism. Answer completely and accurate answer. Rest assured, you will receive an upvote if the answer is accurate.The following is a list of target audience examples. Your task is to identify what the bases for segmentation is in each example. There could be more than one correct answer on some descriptions. A = Geographic B = Behavioral C = Demographic D = Psychographic A bank that markets home loans to young married people and financial planning services to retired people A mobile phone company that targets people who frequently vacation in remote parts of the world A gourmet cheese company that targets people buying cheese platters for a dinner party or function Computer software firm that is most interested in households with a high level of software purchases Prestige car manufacturers who highlight the status associated with owning one of their vehicles Smart phone manufacturers targeting those consumers who are interested in purchasing their first smart phone in the future A plumber deciding to do letterbox drops his local area A book publisher that specializes in children’s books A…
- Elaborate and explain each of this context. 1. Positioning is a marketing concept that outlines what a tusiness should do to market its product or service. In positioning, the marketing departmentcreates an image for the product based on its intended autience. The moreintense a positioning strategy, typically the more effective the marketingstrategy is for a company.The consumer: describe the target market profile. Product : iBasket - Guopeng Liang Guopeng Liang target market profile focus on as below - Ideal customer Consumer demographics-the demographics should focus on profession, income level, age. Requirements Targeting activities I need your answer, please dont explanation how to do. I can google it. but ,im here for your answer.NICHE MARKET REFER TO TOTAL MARKET OF CUSTOMERS WITH BROADLY SIMILAR NEEDS AND PROBLEMS. a.False b.True