Graeter’s hired management consultants to help improveits training procedures and expand distribution. “I thinkmy cousins and I all have come to realize we can’t do italone,” says the CEO. Why do you think the managementteam made this decision? Does the involvement of outside consultants move Graeter’s further from its roots asa family business?
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Graeter’s hired management consultants to help improve
its training procedures and expand distribution. “I think
my cousins and I all have come to realize we can’t do it
alone,” says the CEO. Why do you think the management
team made this decision? Does the involvement of outside consultants move Graeter’s further from its roots as
a family business?
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