How do companies generally get a leg up on the competition? So, what are some instances of such tactics?
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How do companies generally get a leg up on the competition? So, what are some instances of such tactics?
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- Q2. What are the four generic strategies for dealing with competitive forces, enabled by IT? If you are a manager of a shoes manufacturing company, which strategy you would use to deal with the competitors.. When you say you have a competitive edge, what do you mean? a. What does it mean to be at a disadvantage in the marketplace?How can the firms understand their competitors?
- What does it mean for a firm to have a competitive advantage? What gives a firm a competitive advantage?Can you think of firms that have successfully created a competitive advantage even though other firms provide essentially the same thing? What factors enable this success?See if you can identify the value chain relationships that make the businesses of the following companies related in competitively relevant ways. In particular, you should consider whether there are cross-business opportunities for (a) transferring competitively valuable resources, expertise, technological know-how, and other capabilities, (b) cost sharing where value chain activities can be combined, and/or (c) leveraging use of a well-respected brand name. LO8-1, LO8-2, LO8-3, LO8-4 Bloomin’ Brands Outback Steakhouse Carrabba’s Italian Grill Bonefish Grill (market-fresh fine seafood) Fleming’s Prime Steakhouse & Wine Bar L’Oréal Maybelline, Lancôme, Helena Rubinstein, Kiehl’s, Garner, and Shu Uemura cosmetics L’Oréal and Soft Sheen/Carson hair care products Redken, Matrix, L’Oréal Professional, and Kerastase Paris professional hair care and skin care products Ralph Lauren and Giorgio Armani fragrances Biotherm skin care products La Roche–Posay and Vichy Laboratories…
- Under what conditions will a related diversification strategy not be a source of competitive advantage for a firm?Through forming strategic alliances, what kind of competitive advantage does an organisation typically hope to gain?What are the corporate level strategies that companies can use? When do we choose which one (horizontal integration,vertical integration etc.) including its advantages and disadvantages?