List and define the main geographic and non-geographic categorizations that are displayed on the STAR report. Review the various types of data, metrics, and date definitions related to the STAR reports Define the different breakdowns for segmentation data. What type of data is not displayed on a STAR report? Identify difference between North America and Non-North America STAR reports. What do you think are the most important pages in a monthly STAR report. Create a possible procedure and order of steps to review a monthly STAR report.

Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter2: Introduction To Spreadsheet Modeling
Section: Chapter Questions
Problem 20P: Julie James is opening a lemonade stand. She believes the fixed cost per week of running the stand...
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  1. List and define the main geographic and non-geographic categorizations that are displayed on the STAR report.
  2. Review the various types of data, metrics, and date definitions related to the STAR reports
  3. Define the different breakdowns for segmentation data.
  4. What type of data is not displayed on a STAR report?
  5. Identify difference between North America and Non-North America STAR reports.
  6. What do you think are the most important pages in a monthly STAR report.
  7. Create a possible procedure and order of steps to review a monthly STAR report.
  8. Describe the pages that compare the subject hotel to industry data and explain the value of this comparison.
  9. Describe the pages that compare the subject hotel to the comp set. What are all the various metrics that can be analyzed?
  10. Describe the response pages and the values of this information.
  11. Describe how a hotel that is performing well (beating their comp set) can use the STAR report to look for areas of improvement.
  12. Describe how a hotel that is significantly underperforming its comp set (being beaten) can use the STAR report to improve their performance.
  13. Describe the segmentation and additional revenue pages in a monthly STAR report and how they could be used.
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