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Using the full spectrum of segmentation variables, de- scribe how Virgin America segments and targets the market for airline services.
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- Describe what you understand by market segmentation and why it is important to carryout segmentation for fire angels? What bases can you segment a market for a product like an umbrella? Discuss how you can measure effectiveness of a market segment that angels wouldwish to target?Of the four categories of variables, which one seems to be the most central to Ski Butternut’s segmentation strategy, and why?You have been hired to develop a marketing plan for QANTAS Airlines. Discuss the 4 segmentation bases that may be used, and then recommend a target market for QANTAS
- Name and describe the four major sets of variables that might be used in segmenting consumer markets and Which segmenting variable(s) do you think Pizza Hut is using?a. Explain the segmentation strategy used by the Apple company and consequently identify which customer is the company serving? b. Identify the Targeting Strategy that the Apple company is using (Undifferentiated, Differentiated, Concentrated marketing or Micromarketing) and explain your choice. please answer in your wordsIn your opinion, among the four (4) major segmentation variables, which is the most important? Explain Why? As a marketer, why segment the market? Explain what approaches can be used to segment the market and how can this lead to competitive advantage. Identifying and explain three (3) benefits of market segmentation. State the relationship between market targeting and market segmentation in the process of marketing strategy. Is market targeting important in the process? Elaborate your answer. In your outlook, which do you think is the most effective among the (4) strategies of market targeting? Explain why? Which do you think among the four will become profitable in gaining a successful business outcome considering with enough resources?
- Target Market of Jollibee. 1. Market Trends 2. Market Growth If it has a source, kindly indicate it. Thank youIt's about restuarant infront of the beach business explain the benefit you believe segmentation will add to your company’s ability in providing a better service/product to customers. Specify clearly the following: How many segmentation strategies will you be using with your market/customers? What are the segmentation strategies you are planning to use? Explain your strategies’ choice.It's about restuarant infront of the beach business explain the benefit you believe segmentation will add to your company’s ability in providing a better service/product to customers. Specify clearly the following: How many segmentation strategies will you be using with your market/customers? What are the segmentation strategies you are planning to use? Explain your strategies’ choice. please answer in your words
- Identify a firm using urgency as a basis for segmentation and discuss how such firm implement such segmentation basis? Identify a firm using location as a basis for segmentation and discuss how such firm benified such segmentation strategy? Find a firm using lifestyle as a basis of consumer market segmentation and discuss how the firm is benefied from such segmentation strategy?Of the four categories of segmentation variables, which is most important to Huy Fong’s segmentation strategy, and why?Using the full spectrum of segmentation variables, describe how Virgin America segments and targets the market for airline services.