You are a general manager of a dairy company. You rcccived customer complaint about the milk turned stale within short period of time after the carton is opened. This problem could be due to many reasons from the manufacturing process to the delivery process. Q3 (a) Suggest a management concept to deal with this problem. (b) Based on the management concept you have suggested, explain the phases that you will use to overcome the problem of stale milk delivery.

Management, Loose-Leaf Version
13th Edition
ISBN:9781305969308
Author:Richard L. Daft
Publisher:Richard L. Daft
Chapter19: Managing Quality And Performance
Section: Chapter Questions
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You are a general manager of a dairy company. You reccived customer complaint about the
milk turned stale within short period of time after the carton is opened. This problem could
be due to many reasons from the manufacturing process to the delivery process.
Q3
(a) Suggest a management concept to deal with this problem.
(b) Based on the management concept you have suggested, explain the phases that you will
use to overcome the problem of stale milk delivery.
Transcribed Image Text:You are a general manager of a dairy company. You reccived customer complaint about the milk turned stale within short period of time after the carton is opened. This problem could be due to many reasons from the manufacturing process to the delivery process. Q3 (a) Suggest a management concept to deal with this problem. (b) Based on the management concept you have suggested, explain the phases that you will use to overcome the problem of stale milk delivery.
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