Managerial Accounting
Managerial Accounting
15th Edition
ISBN: 9780078025631
Author: Ray H Garrison, Eric Noreen, Peter C. Brewer Professor
Publisher: McGraw-Hill Education
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Chapter 1, Problem 5E
To determine

Strategy: Strategy is a plan of action which is designed to achieve the certain goal. Strategy provides direction and guides towards future. Strategy is needed for everyone. It is plan of the activities that are required to attain the goal of the organization. Strategy provides mission and vision to the business. How the organization is going to operate in near future, what resources it need to collect to perform action, in what times the organization will achieve its targets and many other plans are in the strategy.

To identify: The categorized strategies of companies based on customer intimacy, operational excellence and product leadership.

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