Operations Management: Processes and Supply Chains (12th Edition) (What's New in Operations Management)
Operations Management: Processes and Supply Chains (12th Edition) (What's New in Operations Management)
12th Edition
ISBN: 9780134741062
Author: Lee J. Krajewski, Manoj K. Malhotra, Larry P. Ritzman
Publisher: PEARSON
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Chapter 1, Problem 9P

The Morning Brew Coffee Shop sells Regular, Cappuccino, and Vienna blends of coffee. The shop’s current daily labor cost is $320, the equipment cost is $125, and the overhead cost is $225. Daily demands, along with selling price and material costs per beverage, are given here:

Chapter 1, Problem 9P, The Morning Brew Coffee Shop sells Regular, Cappuccino, and Vienna blends of coffee. The shop’s , example  1

Harald Luckerbauer, the manager at Morning Brew Coffee Shop, would like to understand how adding Eiskaffee (a German coffee beverage of chilled coffee, milk, sweetener, and vanilla ice cream) will alter the shop’s productivity. His market research shows that Eiskaffee will bring in new customers and not cannibalize current demand. Assuming that the new equipment is purchased before Eiskaffee is added to the menu, Harald has developed new average daily demand and cost projections. The new equipment cost is $200, and the overhead cost is $350. Modified daily demands, as well as selling price and material costs per beverage for the new product line, are given here:

Chapter 1, Problem 9P, The Morning Brew Coffee Shop sells Regular, Cappuccino, and Vienna blends of coffee. The shop’s , example  2

  1. Calculate the change in labor and multifactor productivity if Eiskaffee is added to the menu.
  2. If everything else remains unchanged, how many units of Eiskaffee would have to be sold to ensure that the multifactor productivity increases from its current level?

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The Morning Brew Coffee Shop sells Regular, Cappuccino,and Vienna blends of coffee. The shop’s current daily laborcost is $320, the equipment cost is $125, and the overheadcost is $225. Daily demands, along with selling price and ma-terial costs per beverage, are given below.Harald Luckerbauer, the manager at Morning Brew Cof-fee Shop, would like to understand how adding Eiskaffee (aGerman coffee beverage of chilled coffee, milk, sweetener,and vanilla ice cream) will alter the shop’s productivity. Hismarket research shows that Eiskaffee will bring in new cus-tomers and not cannibalize current demand. Assuming thatthe new equipment is purchased before Eiskaffee is added tothe menu, Harald has developed new average daily demandand cost projections. The new equipment cost is $200, andthe overhead cost is $350. Modified daily demands, as wellas selling price and material costs per beverage for the newproduct line, are given below. a. Calculate the change in labor and multifactor…
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