MANAGEMENT INFORMATION SYSTEMS
MANAGEMENT INFORMATION SYSTEMS
15th Edition
ISBN: 9780134640037
Author: LAUDON
Publisher: PEARSON
Question
Book Icon
Chapter 10, Problem 19MLM
Program Plan Intro

Social commerce:

  • Social commerce is a subset of electronic commerce.
    • The transfer of electronic commerce activities and transactions occur through social computing.
  • It supports social communications and helps the user, allowing customers to join actively in the marketing and selling of products and services in online marketplaces and communities.

Explanation of Solution

Business using the feature of social commerce for selling to consumers online:

  • Social commerce can test new products and ideas quickly and inexpensively.
  • Using social commerce, businesses can learn more information about the customer.
  • Detect problems quickly and then reduce the customer anger.
  • Business can learn about the customer’s experience by using quick response of customers...

Blurred answer
Knowledge Booster
Background pattern image
Recommended textbooks for you
Text book image
Database System Concepts
Computer Science
ISBN:9780078022159
Author:Abraham Silberschatz Professor, Henry F. Korth, S. Sudarshan
Publisher:McGraw-Hill Education
Text book image
Starting Out with Python (4th Edition)
Computer Science
ISBN:9780134444321
Author:Tony Gaddis
Publisher:PEARSON
Text book image
Digital Fundamentals (11th Edition)
Computer Science
ISBN:9780132737968
Author:Thomas L. Floyd
Publisher:PEARSON
Text book image
C How to Program (8th Edition)
Computer Science
ISBN:9780133976892
Author:Paul J. Deitel, Harvey Deitel
Publisher:PEARSON
Text book image
Database Systems: Design, Implementation, & Manag...
Computer Science
ISBN:9781337627900
Author:Carlos Coronel, Steven Morris
Publisher:Cengage Learning
Text book image
Programmable Logic Controllers
Computer Science
ISBN:9780073373843
Author:Frank D. Petruzella
Publisher:McGraw-Hill Education