MANAGEMENT -CONNECT
MANAGEMENT -CONNECT
9th Edition
ISBN: 9781264047406
Author: KINICKI
Publisher: INTER MCG
Question
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Chapter 10, Problem 6UTC
Summary Introduction

To determine:

The difference between the process and product innovation

Introduction:

Improving the characteristics of a new or existing product or service is product innovation. Bringing change in the process of making or delivering the product is process innovation.

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