MindTap Introduction to Business for Pride/Hughes/Kapoor's Foundations of Business, 5th Edition, [Instant Access], 1 term (6 months)
MindTap Introduction to Business for Pride/Hughes/Kapoor's Foundations of Business, 5th Edition, [Instant Access], 1 term (6 months)
5th Edition
ISBN: 9781305511538
Author: William M. Pride; Robert J. Hughes; Jack R. Kapoor
Publisher: Cengage Learning US
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Chapter 11.8, Problem 2CC
Summary Introduction

To determine: The methods businesses use to forecast sales.

Introduction: Sales forecasting is the procedure assessing future sales. Precise sales estimates empower organizations to settle on educated business decisions and anticipate shirt-term and long-term performances.

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What methods should a business/organization currently use to forecast sales?
What are the benefits of having sales forecast for the company?
How are sales forecast and marketing plans related? Budgets and Marketing plans?
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